Manager, Brand Design
Articulate
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $129,900 - $172,144 per year
About the role
- Lead and guide a team of brand designers ranging from junior to senior, reinforcing established strategic and creative direction while fostering growth through constructive feedback
- Provide hands-on mentorship, helping team members hone their creative skills and balance individual project priorities
- Communicates with a calm, reliable leadership voice that builds team confidence, eases day-to-day anxiety, and supports a positive, motivated team environment
- Foster a culture of experimentation, rapid ideation, and comfort with AI tooling in strategic applications for increased velocity and impact across brand creative
- Ensure team members are operating at the appropriate level of autonomy, with Senior II designers leading project scoping and execution
- Translate established marketing and brand direction into actionable design guidance for your team, ensuring clarity and consistency in execution
- Manage discovery and design decisions to align user needs with business goals, ensuring impactful and strategic outcomes
- Utilize systems thinking to create scalable, consistent visual assets that support campaign and brand objectives
- Guide the execution of impactful design solutions aligned to established creative direction for marketing, digital, and campaign assets that reinforce brand identity and support GTM goals
- Work efficiently with design systems, templates, repeatable processes, and guidelines to ensure scalability and consistency
- Support scoping and delegate complex projects into simple, manageable design tasks that the team can execute effectively.
- Identify when external creative partners are needed, defining criteria, reviewing portfolios/capabilities, making final selection decisions.
- Collaborate with brand and messaging design leaders to ensure consistent execution against established priorities.
- Identify when external creative partners are needed, defining criteria, reviewing portfolios/capabilities, making final selection decisions.
- Work closely with the Messaging Design and GTM partners to facilitate cohesive and productive brainstorming sessions.
Requirements
- 5-7+ years of professional creative experience, with 1-3+ years in management
- Bachelor’s degree in Graphic Design, Interaction Design, or related field
- Expertise in building strategic concepts and campaigns, and codifying visual assets across tactics
- Passionate about end-to-end customer experience, integrating brand and product
- Skilled in storytelling and weaving complex assets into cohesive narratives
- Proficient with a variety of creative tools including Figma, Photoshop, Illustrator, InDesign, and Notion with ability to make informed technical recommendations
- Avid user of AI tooling across use cases both within creative work and other opportunity areas
- Knowledgeable in user-centered design principles, UI design, and best practices
- Ability to translate business objectives into customer-focused design solutions
- Strong leadership and communication skills, with the ability to inspire cross-functional teams
- Proactive in improving processes and maximizing team efficiency
- Resilient, reliable, and optimistic
Benefits
- Bonus eligible
- Robust suite of benefits, check out the website for a full list.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
graphic designinteraction designuser-centered designUI designstorytellingstrategic conceptscampaign developmentvisual asset creationdesign systemsproject scoping
Soft Skills
leadershipcommunicationmentorshipteam buildingprocess improvementresiliencereliabilityoptimismcollaborationcreativity
Certifications
Bachelor’s degree in Graphic DesignBachelor’s degree in Interaction Design