Brand Designer

• Work directly with executive leadership team on brand strategy, presenting creative work, defending design decisions, and fostering alignment
• Build key frameworks for scale, quality, and cohesion across Brand Design
• Drive creative and strategic alignment of our Brand Design team across all verticals, ensuring systems and work meet business needs and brand standards.
• Partner with top design leadership including VP of Design, Messaging Design, and Creative Ops leaders to identify holistic design team challenges, foster visibility and alignment, cultural wins, and team growth opportunities
• Help maintain a customer-centric and innovative culture at Articulate
• Foster alignment across Brand Design with key internal initiatives, consistent operations, manager coaching, prioritization guidance, and fostering efficiency.
• Identify key opportunities for strategic collaboration across Brand Design verticals as well as with the greater design and marketing organization.
• Nurture clear and frequent communication lines across cross-functional teams to effectively drive project work and new initiatives forward.
• Manage, coach, and mentor senior design managers, supporting their growth as strategic leaders and ensuring they are empowered to lead their verticals effectively.
• Demonstrate a strong and strategic leadership voice, instilling confidence, mitigating team anxiety, speaking for impact across all audiences, and elevating team morale through clear, impactful communication.
• Foster a culture of experimentation, rapid ideation, and comfort with AI tooling in strategic applications for increased velocity and impact across brand creative.
• Oversee execution and output of Brand Design and partner with Messaging Design to deliver holistic creative concepts that align with the strategic brand vision.
• Guide creative vision, ensuring a tight connection to marketing goals.
• Own Brand Design planning and prioritization with guidance on resourcing, prioritization, and allocation and identifying key risks with key support from Creative Ops.
• Continually push our existing brand creative to keep quality high and competitive while keeping consistent with our design systems, or identifying opportunities for systems evolution
• Identify when external creative partners are needed, defining criteria, reviewing portfolios/capabilities, making final selection decisions.
• Set a vision and champion a high bar for Brand Design excellence and consistency that inspires experimentation and bold thinking across the organization and establishes Articulate as a design-forward brand.
• Foster creative alignment between Design and GTM across key priorities, playing an active role in strategic planning, prioritization, and mapping of new opportunities for maximum business impact.
• Partner closely with leadership in Product Design, Messaging Design, and Creative Operations to maintain and evolve our operations for maximum efficiency.
• Collaborate with key Marketing and Design leaders to shape the evolution of Articulate's brand, voice, and creative strategy as our company and platform evolve.

Director, Brand Design

Senior Brand Designer

Senior Brand Designer

Senior Manager, Brand Creative

Brand Designer