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Performance Marketing Manager
ArmisPerformance Marketing Manager overseeing digital marketing channels for Armis. Leading execution and optimization to drive B2B enterprise software brand awareness and demand generation.
Posted 5/19/2026full-timeBoston • Massachusetts • 🇺🇸 United StatesSeniorLead💰 $130,000 - $160,000 per yearWebsite
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Own the execution, optimization, and measurement of all paid media channels
- Design, build, and manage the company's always-on digital demand engine
- Activate Go-To-Market (GTM) campaign themes and program models through paid channels
- Work in close coordination with the Campaign Team to translate strategic briefs into channel-specific activation plans
- Optimize digital assets and manage agency partners for seamless delivery across all paid platforms
Requirements
What you’ll need- 8+ years in performance marketing or digital advertising
- Significant B2B enterprise software experience
- Deep hands-on experience with Google Ads, LinkedIn Campaign Manager, display/programmatic, and content syndication
- Advanced proficiency in campaign analytics, attribution modeling, and ROI measurement
- Expert-level skills in major ad platforms and familiarity with marketing automation and CRM systems
- Experience managing $3M+ annual media budgets with accountability for pipeline outcomes
Benefits
Comp & perks- Comprehensive health benefits
- Discretionary time off
- Paid holidays including monthly me days
- Inclusive and diverse workplace
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
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Hard Skills & Tools
performance marketingdigital advertisingcampaign analyticsattribution modelingROI measurementmedia budget managementB2B enterprise softwarepaid media optimizationdigital asset optimizationcontent syndication
Soft Skills
executionoptimizationmeasurementcoordinationstrategic planningcommunicationcollaborationleadershipproject managementagency management