Senior Marketing Events Manager – Temp-to-Hire

Armada

Senior Marketing Events Manager driving trade shows, roadshows, and public-sector programs for Armada’s edge AI infrastructure. Aligning events with Sales to generate pipeline.

Posted 8/20/2026contractRemote • 🇺🇸 United StatesSenior💰 $55 - $69 per hourWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in end-to-end event management, including logistics, vendor management, and compliance with government procurement norms. Proven ability to drive demand generation through strategic field marketing initiatives and effective collaboration with sales teams.

Highest-signal resume keywords

B2B Field Marketing ExperienceEvent ManagementVendor ManagementPublic Sector Field MarketingTrade Show Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event ExecutionPipeline InfluenceBudget TrackingLead CaptureEvent Playbook DevelopmentROI Dashboard CreationAccount TargetingCompliance ManagementVirtual Event ProductionAV Setup

Soft Skills

Organizational SkillsProblem SolvingPolished On-Site Presence

Tools & Technologies

FreemanCventExperientEvent ScorecardsHybrid Event Platforms

Industry Keywords

Government ProcurementEthics RulesAcquisition NormsIndustrial EdgeEnergySpaceEnterprise InfrastructureAI/ML TechnologyPublic Sector AssociationsDefense Ecosystem

About the role

Key responsibilities & impact

Own end-to-end logistics for trade shows, executive dinners, roadshows, customer forums, agency roundtables, and field activations, including venue coordination, vendor management, shipping, staffing, and run of show
Design and execute public-sector event formats that comply with government ethics and procurement norms
Build the field calendar around federal and state government buying cycles
Manage trade show exhibitor portals, submissions, deadlines, booth assignments, labor orders, sponsorship deliverables, and compliance requirements
Coordinate roadshows, lunch-and-learns, Galleon tours, partner co-marketing events, and field activations
Work with Sales and BDRs on account targeting, event engagement, lead capture, messaging, and follow-up; deliver lead lists within 24 hours
Develop joint field programs with public-sector channel partners, including systems integrators, resellers, distributors, and contract-vehicle holders
Partner with Content & Communications, Design, and Demand Gen on assets, collateral, ABM programs, and event nurture
Maintain event scorecards covering pipeline influence, meetings set, cost per lead, and ROI
Build operational playbooks, trackers, and post-event workflows
Manage booth graphics, demo gear, swag, and printed-material inventory
Support the Head of Events with research, vendor outreach, budget tracking, and problem solving
Travel approximately 40–60% of the time, including evenings, weekends, and back-to-back shows

Requirements

What you’ll need

8+ years in B2B field marketing, demand generation, or event management for a tech company, with hands-on ownership of strategy and execution
Generalist field marketing experience driving pipeline through trade shows, roadshows, executive events, ABM programs, and integrated digital campaigns
Experience working directly with AEs and BDRs on account targeting, pre-event outreach, and post-event follow-up
Hands-on experience managing trade show exhibitor portals such as Freeman, Cvent, Experient, or similar
Proven ability to execute events end to end without a large team
Superior organizational skills and ability to manage multiple workstreams and deadlines
Strong vendor management and budgeting skills
Ability to work with executives, technical SMEs, and government stakeholders; polished on-site presence
Full availability for significant travel, long hours, evenings, and weekends
Direct public sector field marketing experience (preferred)
Familiarity with government procurement cycles, ethics rules, and acquisition norms (preferred)
Background in industrial edge, energy, space, enterprise infrastructure, or AI/ML technology (preferred)
Experience building event playbooks, ROI dashboards, and scalable field marketing processes from scratch (preferred)
Existing relationships within public sector associations, systems integrators, or the defense ecosystem (preferred)
Proficiency with virtual event platforms or hybrid event production (preferred)
Ability to set up lightweight AV or demo environments on site (preferred)

Benefits

Comp & perks

Equity
Subsidized benefits (details available upon request)
Overtime eligibility
Potential full-time placement after the contract period for strong performers