Aritzia

Senior Manager / Manager, Mobile Marketing

Aritzia

full-time

Posted on:

Location Type: Office

Location: Seattle • Washington • United States

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Salary

💰 $100,000 - $300,000 per year

Job Level

Senior

About the role

  • Define the strategic channel approach for Aritzia’s portfolio of permission-based and addressable marketing channels, inclusive of channel budgeting, forecasting, and investment strategies (with a focus on SMS and Push Notifications)
  • Identify, acquire, and onboard new subscribers to our portfolio of permission-based and addressable channels
  • Drive profitable traffic and revenue across Web, App, and Retail via broadcast messaging and behaviour-based triggers
  • Engender long-term loyalty and retention via churn mitigation and reactivation journeys
  • Ensure accessibility to accurate assets and data, while driving seamless and optimized process execution
  • Build and maintain internal and external partner workstreams in the pursuit of building a world class cross-functional team and technology ecosystem
  • Work with the appropriate Business Support partners to seamlessly lead the day-to-day function of the department in support of corporate objectives, while enabling progressive career development and an incredible employee experience

Requirements

  • Proven skills, education, and/or applicable certifications in DTC Marketing, specifically related to mobile marketing
  • A commitment to learn and apply Aritzia's Values, Business and People Leadership principles
  • The ability to collaborate fluently with cross-functional partners
  • A commitment to quality and investing in results that add value to the business.
Benefits
  • Product Discount — Maybe you’ve heard of our famous product discount? Or our exclusive private shopping events? You have now.
  • Baby Leave Program — We provide up to 16 weeks of paid time to support you and your growing family.
  • Aritzia Virtual Wellness — Because your health, happiness and safety matter, we provide 24/7 resources to support you in your wellbeing goals, whether they’re physical, mental, social or financial.
  • Aspirational Workplace — Our offices are specially designed to be spaces of creativity, productivity and inspiration.
  • Amenities — Additional amenities include a private parent’s room, shower facilities with elevated complementary conveniences, bike rooms and more.
  • The Extras — We also offer a multitude of other perks like snacks and refreshments, dry-cleaning, hotel, restaurant discounts, health and wellness discounts, and self-care promos.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
DTC Marketingmobile marketingchannel budgetingforecastinginvestment strategiesbroadcast messagingbehaviour-based triggerschurn mitigationreactivation journeysprocess execution
Soft Skills
collaborationleadershipcommitment to qualityinvesting in resultsemployee experiencecross-functional teamworkstrategic thinkingproblem-solvingcommunicationadaptability