Director, Product Marketing – Gaming

Aristocrat

Director of Product Marketing at Aristocrat, overseeing content launches and performance optimization strategies. Collaborating with multiple teams to ensure effective product marketing and go-to-market strategies.

Posted 7/29/2026full-timeLas Vegas • Nevada • 🇺🇸 United StatesLead💰 $129,500 - $240,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product marketing and launch strategies within the interactive gaming and digital entertainment sectors, with a strong focus on developing compelling narratives and sales enablement materials.

Highest-signal resume keywords

Product MarketingLaunch MarketingGo-To-Market StrategySales Enablement Materials DevelopmentCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content MarketingProduct PositioningMessaging FrameworksLaunch BriefsPost-Launch Optimization

Soft Skills

CollaborationCommunication

Tools & Technologies

Performance Data AnalysisCustomer Feedback Utilization

Industry Keywords

Interactive GamingRegulated Online Real-Money GamingIGaming ContentDigital Entertainment Markets

About the role

Key responsibilities & impact

Lead product marketing for Aristocrat Interactive content launches
Partner closely with Product, Commercial, Customer Success, Creative, Analytics, Legal, Compliance, and regional teams to support interactive content launches
Translate product features into clear product stories and sales enablement tools
Support the development of scalable launch frameworks, templates, workflows, and operating rhythms
Use performance data, customer feedback, and market signals to optimize launch materials

Requirements

What you’ll need

8+ years of experience in product marketing, content marketing, launch marketing, go-to-market strategy, or related marketing roles
Solid understanding of interactive gaming, regulated online real-money gaming, iGaming content, or adjacent digital entertainment markets
Ability to turn product details, features, roadmap priorities, and technical information into clear, compelling narratives
Experience developing sales enablement materials, product positioning, launch briefs, messaging frameworks, customer-facing materials, and post-launch optimization plans
Strong cross-functional leadership skills

Benefits

Comp & perks

Health insurance
Dental insurance
Vision insurance
Paid time off
401(k) plan with employer matching
Global career opportunities