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Archetype

Digital Account Manager

Archetype

Digital Account Manager leading client relationships across digital and paid media for a global tech agency. Managing organic and paid campaigns while engaging with key B2B technology clients.

Posted 6/15/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSenior💰 £35,000 - £40,000 per yearWebsite

About the role

Key responsibilities & impact
  • Understand complex B2B audiences, build trusted relationships with client stakeholders, and help turn business objectives into effective digital campaigns.
  • Be the main day-to-day contact for key client accounts, managing communications, status meetings, expectations and project delivery.
  • Build strong relationships with client stakeholders, developing a clear understanding of their business, audiences, objectives and internal pressures.
  • Lead the planning, management and optimisation of organic social activity for B2B technology clients including: developing content calendars, writing and reviewing copy, briefing creative assets, managing publishing schedules, monitoring performance and reporting on results.
  • Understand how social content performs across B2B channels, particularly LinkedIn, and be able to balance brand, audience relevance, creativity and measurable performance.
  • Support and manage paid media campaigns across platforms such as LinkedIn Ads, Google Ads and other relevant B2B media channels.
  • Be responsible for campaign setup, optimisation, budget pacing, performance monitoring and reporting.
  • Use data to identify insights, improve performance and make recommendations to clients.
  • Work closely with senior team members to help develop campaign plans, media recommendations and social strategies for B2B technology clients.
  • Contribute audience insight, platform knowledge, creative ideas and performance learnings to shape effective campaign approaches.
  • Help identify opportunities to improve, expand or evolve client work which may include recommending new channels, content formats, paid media tests, reporting improvements or additional services that support the client’s wider business objectives.

Requirements

What you’ll need
  • Demonstrable experience in digital, social or paid media account management.
  • Strong client management skills, including experience owning day-to-day client communications.
  • Hands-on experience managing organic social media activity, especially LinkedIn.
  • Hands-on experience with paid media campaigns, ideally including LinkedIn Ads and Google Ads.
  • Understanding of B2B marketing, ideally within technology, SaaS, enterprise technology or related sectors.
  • Ability to turn campaign data into clear insights and practical recommendations.
  • Strong copywriting, content planning and briefing skills.
  • Excellent organisation, time management and prioritisation skills.
  • Confidence managing multiple projects, deadlines and stakeholders.
  • Excellent written grammar and verbal communication skills.

Benefits

Comp & perks
  • Hybrid working
  • Matched Pension Contributions under Group Personal Pension Plan - up to 7%
  • 30x annual leave days
  • 2x volunteering days
  • 4x agency-wide wellness days off per year (1x each quarter)
  • Socials, wellness initiatives, and other culture-driven events
  • Private Medical Insurance
  • Group Life Assurance Scheme
  • Critical Illness Protection
  • Discounted Private Dental Scheme (employee cost)
  • Discounted Gym Membership
  • Matched Charity Giving
  • Lifeworks – EAP

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
digital media account managementsocial media managementpaid media campaignscopywritingcontent planningcampaign setupperformance monitoringdata analysisbudget pacingreporting
Soft Skills
client managementcommunicationorganisationtime managementprioritisationrelationship buildingproject managementinsight generationcreativitycollaboration