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Aravaipa

Digital Marketing Manager

Aravaipa

Digital Marketing Manager managing social media accounts and email marketing for Aravaipa Running. Responsible for content creation, community engagement, and race day coverage in Colorado.

Posted 7/5/2026part-timeColorado Springs • Colorado • 🇺🇸 United StatesJunior💰 $18 - $22 per hourWebsite

About the role

Key responsibilities & impact
  • Own day-to-day publishing across Aravaipa Colorado’s core social media accounts
  • Plan and schedule content in alignment with the campaign calendar set by the Director of Marketing
  • Engage with the community by responding to comments, DMs, and tags in a timely and authentic way
  • Monitor incoming messages for customer service needs and route them to the right person
  • Flag partnership, sponsorship, and collaboration inquiries to the Director of Marketing
  • Track performance and bring insights and recommendations to regular check-ins
  • Shoot, edit, and publish short-form video optimized for each platform
  • Capture photography at races and events for use across social, email, and other channels
  • Write copy for posts, captions, and social-first content
  • Maintain a consistent visual and tonal identity across all content
  • Attend and produce social content at a minimum of 10 of the following 15 race weekends throughout the year: Mountain Ridge Trail Race, Royal Gorge Groove Ram Party, North Fork Ultras, Barr Lake Trail Race, Ring the Springs, Chase the Moon, Silverton Alpine / Kendall Mountain, Aspen Backcountry, Westminster Trail Race, Rock Hawk Trail Races, Snow Mountain Ranch Trail Running Festival, The Bear Chase Race, Bobcat Trail Races, Louisville Trail Race
  • Write and produce email campaigns for Colorado Races including but not limited to: registration opening, price increases, general promotion emails, and community newsletters
  • Coordinate with the Director of Marketing on campaign timing, brand alignment, and list segmentation to ensure the local Colorado voice ladders up to the broader Aravaipa brand strategy and standards
  • Source and coordinate stories and blog posts written by local runners and community members, helping connect and amplify local voices to through the Aravaipa website
  • Execute content within brand guidelines and campaign frameworks set by the Director of Marketing
  • Participate in regular check-ins to align on priorities, campaigns, and upcoming launches
  • Share a monthly performance summary covering what worked, what did not, and why
  • Stay current on platform updates, content trends, and emerging formats
  • Bring new ideas and platform insights into regular team check-ins

Requirements

What you’ll need
  • 1 to 3 years managing social media accounts for a brand, organization, or public figure, or an equivalent body of demonstrated work
  • Strong short-form video skills including shooting, editing, and publishing for Instagram Reels and TikTok
  • Solid photography skills including comfort shooting outdoors and in low-light conditions
  • Proficiency with video editing tools such as CapCut, Edits, or equivalent
  • Proficiency with Canva or equivalent
  • Clear, confident writing ability for captions and social copy
  • Familiarity with Meta Business Suite and social media scheduling or analytics tools
  • Highly organized with the ability to manage multiple deadlines independently
  • Available to work a minimum of 10 race weekends per year with early morning start times
  • Genuine involvement in the trail running, ultrarunning, or broader endurance sports community
  • Colorado Front Range-based or willing to relocate before start date
  • A portfolio of social media content you have created and published

Benefits

Comp & perks
  • Complimentary entries to Aravaipa Running events
  • Comp time provided following race weekends

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Video EditingPhotographyContent CreationCopywritingSocial Media Scheduling
Soft Skills
Organizational SkillsCommunication SkillsCommunity Involvement