Aramark

Marketing Manager

Aramark

full-time

Posted on:

Location Type: Office

Location: Richmond • Virginia • United States

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About the role

  • Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
  • Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
  • Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request For Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
  • Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
  • Build Relationships with clients, organization department heads and subgroups/ community groups

Requirements

  • Requires at least 3 years of product, marketing and / or merchandising experience
  • Requires people management experience for at least 2-3 direct reports
  • Requires a bachelor’s degree or equivalent experience in business or marketing
  • A proven ability to increase sales and measure the impact/return on investment on implementation of programs
  • A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
  • Must have excellent interpersonal skills including presentation, public speaking and client interaction skills
  • Must be able to efficiently utilize social media and MS Office products to accomplish work tasks
  • Valid driver’s license and vehicle
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing researchdata collectioncompetitive pricing analysismarketing planscampaign developmentsales presentationspublic relationssocial media marketingtrend developmentclient business reviews
Soft Skills
strategic planninginnovationcreativitypeople managementinterpersonal skillspresentation skillspublic speakingclient interactionproactiveassertive