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Aptive Resources

Strategic Communications Lead

Aptive Resources

Strategic Communications and Events Lead developing communications strategies for VHA initiatives. Collaborating with stakeholders to enhance virtual care solutions and program visibility.

Posted 4/28/2026full-timeRemote • Virginia • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact
  • Develop and execute integrated communications strategies that promote program objectives
  • Enhance stakeholder engagement and support the adoption of virtual care solutions across a national healthcare network
  • Work closely with program leadership, clinical stakeholders, and technical teams to translate complex initiatives into clear, compelling messaging tailored to diverse audiences
  • Plan and execute strategic communications campaigns, developing executive-level briefings and outreach materials
  • Coordinate internal and external events such as workshops, trainings, and national rollouts
  • Oversee messaging consistency, branding, and content development across communication channels
  • Support change management and user adoption efforts tied to telehealth and health IT deployments
  • Manage event logistics, stakeholder coordination, and post-event reporting
  • Continuously assess communication effectiveness and identify opportunities to improve engagement and program visibility in alignment with VHA mission priorities

Requirements

What you’ll need
  • 10+ years of relevant experience in strategic communications, public affairs, or stakeholder engagement, preferably supporting federal programs
  • Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, Public Health, or a related field (Master’s degree preferred)
  • Demonstrated experience supporting communications efforts for federal clients such as the Department of Veterans Affairs (VA), Department of Defense (DoD), or other federal health agencies
  • Proven ability to develop and execute integrated communications strategies for complex programs or initiatives
  • Experience creating executive-level communications materials, including briefings, reports, talking points, and presentations
  • Experience planning and managing events, such as conferences, workshops, trainings, or large-scale stakeholder engagements
  • Strong writing, editing, and storytelling skills, with the ability to translate complex technical or healthcare topics into clear, audience-appropriate messaging
  • Experience coordinating with cross-functional teams, including technical, clinical, and program stakeholders
  • Knowledge of branding, messaging consistency, and multi-channel communications (e.g., email campaigns, newsletters, web content)
  • Familiarity with healthcare, telehealth, or health IT programs and terminology (preferred)
  • Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines
  • Proficiency with Microsoft Office Suite (PowerPoint, Word, Excel) and collaboration tools (e.g., SharePoint, Teams)
  • Ability to obtain and maintain a Public Trust clearance (or active clearance preferred)

Benefits

Comp & perks
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
strategic communicationspublic affairsstakeholder engagementevent planningcontent developmentchange managementuser adoptionwritingeditingstorytelling
Soft Skills
organizational skillsproject managementcommunication skillscollaborationadaptabilityattention to detailproblem-solvingleadershipcreativityanalytical skills
Certifications
Bachelor’s degree in CommunicationsBachelor’s degree in Public RelationsBachelor’s degree in MarketingBachelor’s degree in JournalismBachelor’s degree in Public HealthMaster’s degree in related fieldPublic Trust clearanceactive clearance