Aptitude Software

Business Development Representative

Aptitude Software

full-time

Posted on:

Origin:  • 🇺🇸 United States • Massachusetts

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Job Level

Junior

About the role

  • Responsible for generating new qualified leads and opportunities for the North America sales team
  • Work collaboratively with sales and marketing to define a strategic business approach to generate pipeline
  • Use strong and creative prospecting skills to connect with the right prospects (cold and warm), build relationships and identify opportunities
  • Work closely with AEs and Partners in region to collaboratively build and execute outreach plans
  • Research and build contact plans utilising Salesforce, LinkedIn, ZoomInfo, Outreach.io, Demandbase and other tools
  • Tailor outreach copy to be used in email and physical mail
  • Collaborate with Sales Manager and AEs to create talk track for cold calling, which will make up to 50% of your day
  • Regular joint outbound calling sessions with AEs maximising effectiveness
  • Hand prospects to AEs or nurture via marketing campaigns
  • Work with BDR, Sales and Marketing on designing and executing regional events and driving registrations

Requirements

  • Ability to prospect to companies via cold calling, email, marketing campaigns, social selling to drive demand leading for conversion
  • A great storyteller with positive and energetic phone skills, excellent listening skills and strong written skills in all communication
  • Ability to research target accounts and target personas in line with Aptitude’s defined target client and buyer profiles
  • Work with the BDR, Sales and Marketing teams on designing, driving registrations for and executing events within the region
  • Natural / effortless networker
  • Excellent communicator, proficient in building strong connections internally and externally
  • Goal driven, strong self-starter with the ability to work as a team player in a high-energy sales team environment
  • Able to utilize industry knowledge to research & develop accounts, identify key players, generate interest, and identify compelling events
  • Target driven with the ability to attain and exceed sales goals by securing meetings with qualified leads
  • Experience with or capability in building proficiency in using tools such as Salesforce, LinkedIn, ZoomInfo, Outreach.io, Demandbase and other prospecting tools
  • The ability to quickly grow knowledge of Aptitude target markets (Insurance, Banking, Technology/Software, Telco, Hi-Tech Manufacturing)
  • Over 12 months experience in a similar role
  • Minimum 1 year of experience in BDR or demand generation in technology industry is preferred, specifically in SaaS and targeting the office of the CFO will be a plus