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aPriori Technologies

Content Marketing Lead

aPriori Technologies

Content Marketing Lead at aPriori Technologies creating AI-assisted content to drive pipeline and marketing objectives. Collaborating across teams to enhance content creation efficiency.

Posted 6/30/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B SaaS and AI content marketing, with a strong focus on creating impactful content and leveraging AI writing tools. Proven ability to collaborate across GTM teams and drive alignment through effective communication and editorial judgment.

Highest-signal resume keywords
B2B SaaS Content MarketingAI Writing Tools ProficiencyPrompt Engineering SkillsCMS Platforms KnowledgeSEO/AEO/GEO Fundamentals

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content DevelopmentPerformance MeasurementEditorial StandardsContent StrategyAI Content EditingAutomation of Repetitive TasksData EvaluationContent CreationInterviewing SMEsLibrary Management of AI Skills
Soft Skills
Builder MentalityProactive Problem SolvingResourcefulnessStrong CommunicationInfluencing Skills
Tools & Technologies
AI Writing ToolsContent Management SystemsProductivity PlatformsPerformance Data AnalysisEmail Marketing Tools
Industry Keywords
B2B MarketingContent MarketingDeal AccelerationGTM Teams CollaborationEditorial Judgment

Tech Stack

Tools & technologies
Assembly

About the role

Key responsibilities & impact
  • Develop and maintain a content plan tied to marketing and corporate objectives, defining themes, editorial standards, and audience alignment so every piece has a clear reader, segment, and goal.
  • Create compelling content across blogs, social posts, newsletters, ebooks, win stories, guides, emails, and more — refining the mix based on performance.
  • Measure and prove impact: evaluate performance data to show how content drives new interest, pipeline, and deal acceleration.
  • Act as the editorial voice of the brand, interviewing internal and external SMEs — including partners and analysts — to elevate quality and credibility.
  • Write effective prompts that produce high-quality drafts for blog posts, landing pages, emails, social copy, and other marketing assets.
  • Build and maintain a library of reusable AI skills, prompt templates, and style guides for GTM teams to leverage across channels.
  • Stay current on the evolving AI landscape — writing tools, image generation, productivity platforms — and bring the best tools into the workflow.
  • Edit AI-generated content with a critical eye: fact-check, restructure, and add human insight before anything goes live.
  • Automate repetitive tasks including meta descriptions, alt text, social snippets, email subject-line variants, and monthly newsletter assembly.
  • Continuously identify manual bottlenecks and propose AI-driven solutions.

Requirements

What you’ll need
  • 5+ years of experience in B2B SaaS or AI content marketing or copywriting.
  • Builder mentality — proactive, resourceful, and solutions-oriented.
  • Hands-on experience using AI writing tools professionally; portfolio or examples of AI-assisted work strongly preferred.
  • Experience collaborating across GTM teams including sales, marketing, product, customer success, and business development.
  • Strong prompt-engineering skills with the ability to produce nuanced, on-brand output from LLMs and troubleshoot when results fall short.
  • Working knowledge of CMS platforms and SEO/AEO/GEO fundamentals.
  • Excellent editorial judgment with the ability to distinguish high-quality, impactful content from adequate AI output.
  • Strong communication and influencing skills to drive theme alignment across GTM.

Benefits

Comp & perks
  • A competitive benefits package which includes medical, dental, and vision for employees and their dependents
  • Life and disability insurance
  • Flexible spending accounts
  • 401k match
  • Career-growth opportunities
  • Flexible time
  • Paid time off benefits – including aPriori days, and more!