Appcues

Brand Designer

• Own, maintain, and evolve our brand and shape our design system, ensuring visual consistency and sustainable workflows across deliverables.
• Design high-quality web experiences that clearly communicate our brand, product, and vision with clarity and creativity.
• Craft compelling data visualizations, infographics, and abstract visual metaphors to make complex concepts feel accessible and memorable.
• Collaborate closely with marketers and company stakeholders to translate business goals into brand experiences.
• Experiment with new visual approaches—including AI prototyping tools—to push the creative bar higher.
• Collaborate to drive impact. Partner with other marketers so that all assets have strong messaging, compelling creative and relevant distribution. You’ll also enhance landing pages and email sequences for campaigns led by other teammates.

Brand Design Lead