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Apollo.io

Partner Growth Manager

Apollo.io

Partner Growth Manager scaling Apollo.io’s agency partner ecosystem through automated acquisition, activation, engagement, and retention programs. Using PartnerStack, Crossbeam, segmentation, and funnel analytics to grow thousands of B2B partners.

Posted 8/10/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $135,000 - $165,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in growth marketing and lifecycle marketing, with a strong focus on funnel metrics, partner operations, and automation. Proficient in leveraging tools like PartnerStack and Crossbeam to optimize partner engagement and retention strategies.

Highest-signal resume keywords
Growth MarketingLifecycle MarketingFunnel MetricsPartnerStack FluencyCrossbeam Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Funnel MathData InterpretationProgram DesignSegmentationAutomation
Soft Skills
CollaborationCommunication
Tools & Technologies
PartnerStackCrossbeamCustomer.ioBrazeIterableHubSpot
Industry Keywords
B2B SaaSSelf-ServePLG MotionPartner Programs

Tech Stack

Tools & technologies
Apollo

About the role

Key responsibilities & impact
  • Own acquisition, activation, engagement, and retention for Apollo’s long-tail agency segment end to end
  • Define and report funnel metrics including activation rate, time-to-first-deal, partner-sourced pipeline, engagement/certification rates, retention, and dormancy by cohort
  • Identify when scaled programs should hand off to human-managed relationships and partner with the Solution Partner Program team
  • Design and run tiered, automated programs for partner onboarding, certification, and ongoing engagement
  • Build and maintain partner segmentation based on activity, certification, deal registration, referral volume, and account overlap
  • Own PartnerStack for partner enrollment, tiering, commissions, program administration, and lifecycle programs
  • Test and iterate segmentation, messaging, sequencing, and incentive triggers to improve funnel conversion
  • Use Crossbeam account-mapping data to surface overlap across partners, customers, and prospects
  • Translate ecosystem signals into automated partner-facing nudges and internal routing
  • Partner with Partner Marketing on enablement material, product updates, and co-marketing assets
  • Distribute content at scale across the partner base

Requirements

What you’ll need
  • Background in growth marketing, lifecycle marketing, or PLG customer marketing, with programs run against thousands of accounts or users
  • Fluent in funnel math: activation, conversion, retention, and cohort churn
  • Ability to pull and interpret your own data
  • Fluency with PartnerStack for partner operations, tiering, and commissions
  • Fluency with Crossbeam for account overlap and mapping, or demonstrated ability to ramp quickly on comparable tools
  • Track record designing programs that scale through automation and segmentation rather than personally executing outreach
  • Comfortable partnering with marketing to produce and distribute content without personally owning content creation
  • Preferred: Experience with marketing automation/lifecycle tooling such as Customer.io, Braze, Iterable, or HubSpot workflows
  • Preferred: Experience in self-serve/PLG motion, developer or app ecosystem growth, or tiered partner programs
  • Preferred: Prior experience at a high-growth B2B SaaS company

Benefits

Comp & perks
  • Equity
  • Company bonus or sales commissions/bonuses
  • 401(k) plan
  • At least 10 paid holidays per year
  • Flex PTO
  • Parental leave
  • Employee assistance program
  • Wellbeing benefits
  • Global travel coverage
  • Life/AD&D/STD/LTD insurance
  • FSA/HSA
  • Medical, dental, and vision benefits
  • Resources, support, and autonomy to own your role and make a real impact
  • Team collaboration across departments
  • Freedom to experiment, take smart risks, and drive big wins