Customer Marketer

Apollo.io

Customer Marketing Manager at Apollo.io responsible for building the customer advocacy program. Focusing on case studies, testimonials, and customer engagement.

Posted 5/22/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $163,800 - $235,400 per yearWebsite

About the role

Key responsibilities & impact

Own case study production from interview to publish, and make sure reps actually use the content
Build and manage a testimonial library that's always fresh, always accessible, and growing
Run a customer advocate community
Own public advocacy at scale
Help Sales close
Build AI-powered systems for each of these programs
Build the strategy to scale this program
Experiment with community programming

Requirements

What you’ll need

5+ years in customer marketing, community, or advocacy at a B2B SaaS company
relationship builder
sales instincts
content sense
operator mindset
AI fluency
upmarket instincts
Bonus points if: you've built or scaled an executive customer community, you've produced a podcast or video series featuring customers, you've worked at a company where customer advocacy was genuinely a revenue lever, not a PR function.

Benefits

Comp & perks

equity
company bonus or sales commissions/bonuses
401(k) plan
at least 10 paid holidays per year
flex PTO and parental leave
employee assistance program and wellbeing benefits
global travel coverage
life/AD&D/STD/LTD insurance
FSA/HSA and medical, dental, and vision benefits

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

AI-powered systemscustomer marketingcommunity programmingcontent productiontestimonials managementcase study productionadvocacy strategy

Soft Skills

relationship buildingsales instinctscontent senseoperator mindsetupmarket instincts