Global Product Manager

APIVITA SA

Global Product Manager responsible for product development and market strategy at APIVITA. Leading innovation projects and optimizing product lifecycle for natural cosmetics in international markets.

Posted 7/21/2026full-timeMarkopoulo Mesogaias • 🇬🇷 GreeceMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing and Product Management within the cosmetics and FMCG industries, with a strong focus on new product development, lifecycle management, and market analysis. Proficient in translating consumer insights and market trends into actionable strategies that drive category growth and optimize product portfolios.

Highest-signal resume keywords

Product MarketingProduct ManagementNew Product DevelopmentLifecycle ManagementConsumer Insights

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Applicant Tracking System Keywords

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Hard Skills

Market AnalysisCategory Performance AnalysisRegulatory ComplianceData TranslationPortfolio Optimization

Soft Skills

Project ManagementStakeholder ManagementCross-Functional CollaborationPresentation SkillsOrganizational Skills

Tools & Technologies

MS OfficeExcelPowerPointERP SystemsReporting Tools

Certifications & Qualifications

BSc in ChemistryBSc in PharmacyBSc in BiologyBSc in Chemical EngineeringMSc in Marketing

Industry Keywords

CosmeticsSkincarePersonal CareFMCGBrand Strategy

Tech Stack

Tools & technologies

ERP

About the role

Key responsibilities & impact

Develops and maintains a comprehensive understanding of the brand strategy, philosophy, product portfolio, category performance, consumer insights, competitive landscape, and market trends, translating insights into actionable recommendations for category growth.
Leads the end-to-end development of new products, from concept to market launch, ensuring compliance with EU regulations, internal procedures, and the brand philosophy. Owns the execution of innovation projects, coordinating cross-functional teams to deliver successful launches on time and within scope.
Owns and optimizes the product portfolio under his/her responsibility, driving lifecycle management initiatives including portfolio optimization, artwork revisions, packaging updates, formula adaptations, and continuous product improvements to meet regulatory requirements, business needs, and consumer expectations.
Contributes to the definition of category strategy, product assortment, innovation pipeline, and global marketing plans by identifying opportunities and recommending initiatives aligned with business objectives and brand identity.
Analyzes global sales performance, consumer insights, market trends, and competitive activity to identify growth opportunities, evaluate business performance, and support strategic decision-making.
Leads the execution of product launches and marketing initiatives, coordinating cross-functional teams to ensure the timely delivery of packaging, communication materials, point-of-sale (POS) materials, and all launch assets in line with agreed timelines, budgets, and quality standards.
Monitors product and category performance throughout the product lifecycle, tracking KPIs, evaluating launch success, and recommending optimization actions to maximize business results.
Acts as an APIVITA Brand Ambassador by presenting product launches, category strategies, and business recommendations to commercial teams, business partners, and during B2B or PR events.

Requirements

What you’ll need

BSc in Chemistry, Pharmacy, Biology, Chemical Engineering, Marketing or a related field. Specialization in cosmetology is a plus.
MSc in Marketing or MBA will be an asset
Proven experience of 3–4 years in Product Marketing or Product Management, ideally within the cosmetics, skincare, personal care, or FMCG industry.
Hands-on experience in new product development and product lifecycle management.
Strong understanding of consumer insights, market trends, category performance analysis, and competitive landscape.
Excellent knowledge of MS Office (Excel and PowerPoint), ERP systems, and reporting tools.
Excellent written and verbal communication skills in English. Additional languages are a plus (i.e. French or Spanish)
Excellent communication, presentation, project management, stakeholder management, and cross-functional collaboration skills.
Strong analytical mindset, with the ability to translate data and market insights into actionable recommendations.
Highly organized, proactive, adaptable, and results-oriented.

Benefits

Comp & perks

Competitive remuneration package
Private life and health insurance program
Opportunities for career development in a global changing environment
Hybrid working model
Meal card for our restaurant
Company bus for the transportation to and from our premises