Apex Service Partners

Marketing Manager

Apex Service Partners

full-time

Posted on:

Location Type: Office

Location: Jacksonville • Florida • United States

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About the role

  • Develop and implement comprehensive marketing strategies covering traditional and digital channels to achieve regional objectives and enhance brand visibility.
  • Plan and execute integrated marketing campaigns, incorporating traditional and digital elements, to generate leads and drive sales.
  • Showcase expertise in digital marketing, including paid search, SEO, LSA, and other online channels, to optimize online presence and reach target audiences.
  • Effectively manage marketing budgets, ensuring optimal allocation of resources across various marketing channels for maximum ROI.
  • Stay abreast of industry trends, competitor activities, and customer preferences to adapt marketing strategies for assigned markets.
  • Ensure consistent branding across all channels, maintaining a positive and impactful brand image.
  • Work closely with General Managers and Regional Managers to understand local market dynamics and tailor marketing initiatives to meet specific branch needs.
  • Monitor and analyze marketing performance metrics, providing insights to evaluate campaign effectiveness and identify areas for improvement.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience as a Marketing Manager with expertise in traditional and digital marketing.
  • Strong understanding of marketing principles, including digital channels like paid search, SEO, and LSA.
  • Excellent communication and interpersonal skills to collaborate effectively with field personnel.
  • Analytical mindset with the ability to interpret data and make data-driven marketing decisions.
  • Experience in Skilled Trades is highly desirable.
  • Relevant experience in planning and managing marketing budgets.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingpaid searchSEOLSAmarketing strategiesintegrated marketing campaignsmarketing performance metricsbudget managementdata analysislead generation
Soft Skills
communication skillsinterpersonal skillsanalytical mindsetcollaborationadaptabilitystrategic thinkingresource allocationcustomer preference analysisbrand managementcampaign evaluation
Certifications
Bachelor's degree in MarketingBachelor's degree in Business