Apex Service Partners

Marketing Manager

Apex Service Partners

full-time

Posted on:

Location Type: Office

Location: Franklin Park • Illinois • United States

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Salary

💰 $100,000 per year

About the role

  • Develop and implement comprehensive marketing strategies covering traditional and digital channels to achieve regional objectives and enhance brand visibility.
  • Plan and execute integrated marketing campaigns, incorporating traditional and digital elements, to generate leads and drive sales.
  • Showcase expertise in digital marketing, including paid search, SEO, LSA, and other online channels, to optimize online presence and reach target audiences.
  • Effectively manage marketing budgets, ensuring optimal allocation of resources across various marketing channels for maximum ROI.
  • Stay abreast of industry trends, competitor activities, and customer preferences to adapt marketing strategies for assigned markets.
  • Ensure consistent branding across all channels, maintaining a positive and impactful brand image.
  • Work closely with General Managers and Regional Managers to understand local market dynamics and tailor marketing initiatives to meet specific branch needs.
  • Monitor and analyze marketing performance metrics, providing insights to evaluate campaign effectiveness and identify areas for improvement.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field
  • Proven experience as a Marketing Manager with expertise in traditional and digital marketing
  • Strong understanding of marketing principles, including digital channels like paid search, SEO, and LSA
  • Excellent communication and interpersonal skills to collaborate effectively with field personnel
  • Analytical mindset with the ability to interpret data and make data-driven marketing decisions
  • Experience in Skilled Trades is highly desirable.
  • Relevant experience in planning and managing marketing budgets.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingpaid searchSEOLSAmarketing strategiesintegrated marketing campaignsmarketing performance metricsbudget managementdata analysislead generation
Soft Skills
communication skillsinterpersonal skillsanalytical mindsetcollaborationadaptabilitystrategic thinkingproblem-solvingresource allocationcustomer focusbrand management
Certifications
Bachelor's degree in MarketingBachelor's degree in Business