Aperture

Marketing

• Own how Aperture shows up in the world by growing its audience, strengthening its reputation, and increasing visibility in mobile growth.
• Build and manage Aperture’s content strategy and publishing calendar.
• Write distinctive content for Aperture and its founder.
• Film, edit, and produce short-form video.
• Develop repeatable content formats, series, and campaigns.
• Repurpose results, research, events, and conversations into content.
• Grow social channels through testing, learning, and performance analysis.
• Develop Aperture’s events and community calendar.
• Source venues, speakers, suppliers, partners, and sponsors.
• Manage event budgets, invitations, guest lists, logistics, delivery, and follow-up.
• Build relationships across the app, technology, and marketing industries.
• Build and deliver Aperture’s wider marketing plan.
• Secure partnerships, podcasts, awards, press, and speaking opportunities.
• Create case studies and campaigns around Aperture’s expertise and results.
• Track audience growth, engagement, event performance, and inbound interest.
• Build systems to keep marketing organised and consistent.

Marketing Manager

Assistant

• Managing the founder’s diary, schedule, priorities and time
• Owning inbox management, including triaging messages, flagging what needs attention, drafting responses, chasing replies and making sure important things do not get missed
• Keeping track of open loops across clients, internal projects, events, suppliers, personal commitments and follow-ups
• Making sure the founder has the right information, context and preparation ahead of meetings, calls, events and travel
• Helping protect the founder’s time by reducing unnecessary noise, admin and decision fatigue
• Making sure the team are closing loops, following up on actions and moving things forward
• Planning and coordinating founder travel, including flights, trains, hotels, transfers, visas, itineraries and practical details
• Supporting events, dinners, talks, conferences, team offsites, client meetings and high-touch hospitality moments
• Helping organise ideas, draft posts, manage content calendars and keep content moving
• Improving the way work gets done by creating better systems, templates, checklists and repeatable processes

Marketing Manager

Founder's Assistant