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Director of Engagement – Retention
Ansible HealthDirector of Engagement & Retention managing patient lifecycle for Ansible Health's virtual care programs. Involves stakeholder collaboration and data-driven strategies for patient engagement.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in patient engagement and retention strategies, utilizing data-driven insights to improve patient outcomes and reduce churn. Proven ability to lead cross-functional teams and implement effective lifecycle management practices in healthcare settings.
Highest-signal resume keywords
Patient Engagement StrategyRetention Metrics AnalysisTeam LeadershipValue-Based Care ModelsData Analysis Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Patient Lifecycle ManagementRetention KPI TrackingA/B TestingCohort AnalysisChronic Care ManagementRemote Patient MonitoringSQLTableauLookerExcel
Soft Skills
Cross-Functional CommunicationTeam BuildingMentoringStrategic ThinkingProblem Solving
Industry Keywords
HealthcareTelehealthHealth-TechPatient OutreachEngagement AnalyticsCustomer SuccessGrowth OperationsChronic Illness ManagementPatient RetentionPatient-Obsessed Culture
Tech Stack
Tools & technologiesSQLTableau
About the role
Key responsibilities & impact- Own the end-to-end patient engagement and retention strategy across the full lifecycle — from initial onboarding and early activation through sustained program participation and graduation.
- Develop and manage a Patient Lifecycle Model that enables segment-level targeting, behavioral nudges, and lifecycle-stage interventions tailored to the unique needs of chronically ill populations.
- Define, track, and report on core retention KPIs including enrollment conversion, 30/60/90-day retention rates, program completion, session attendance, disenrollment drivers, NPS, and patient-reported outcomes.
- Build and iterate on proactive outreach programs and re-engagement campaigns to identify at-risk patients early and intervene before disengagement or disenrollment.
- Partner closely with clinical teams — nurse practitioners, respiratory therapists, exercise physiologists, and care managers — to embed engagement best practices into daily care workflows and touchpoints.
- Collaborate with Product and Engineering to shape patient-facing features, communication tools, and platform improvements that drive habitual engagement and reduce friction.
- Work with the Growth and Partnerships team to align acquisition messaging with realistic program expectations, improving the quality of incoming referrals and reducing early-stage attrition.
- Coordinate with Finance and Analytics to quantify the revenue impact of retention improvements and build data-informed business cases for new initiatives.
- Establish a rigorous measurement framework for engagement and retention, moving beyond vanity metrics to actionable insights that influence clinical and operational decisions.
- Conduct root-cause analysis of patient churn through data mining, patient surveys, exit interviews, and clinician feedback — translating findings into concrete process improvements.
- Design and run A/B tests, cohort analyses, and pilot programs to validate engagement hypotheses before scaling.
- Build, mentor, and lead a high-performing engagement and retention team as the organization scales, including specialists in patient outreach, lifecycle marketing, and engagement analytics.
- Champion a patient-obsessed culture across the organization, ensuring that the voice of the patient informs every strategic and tactical decision.
- Report directly to executive leadership, providing clear visibility into engagement health and strategic recommendations at the board level.
Requirements
What you’ll need- 7+ years of progressive experience in patient engagement, retention, customer success, lifecycle management, or growth operations — with at least 3 years in a healthcare, telehealth, or health-tech environment.
- 3+ years of experience in a people-management or leadership capacity, with a demonstrated ability to build and scale teams.
- Deep familiarity with value-based care models, chronic care management (CCM), remote patient monitoring (RPM), or similar care delivery frameworks.
- Strong analytical skills with hands-on experience using data tools (e.g., SQL, Tableau, Looker, Excel) to define KPIs, run analyses, and inform strategy.
- Proven track record of meaningfully improving retention rates, reducing churn, or increasing engagement in a measurable, data-driven way.
- Exceptional cross-functional communication skills — comfortable presenting to clinical teams, engineering squads, and executive leadership alike.
- Bachelor's degree in Healthcare Administration, Business, Public Health, Marketing, or a related field.
Benefits
Comp & perks- Base Salary: $160,000 – $170,000 annually, commensurate with experience and qualifications.
- Equity: Eligible for stock option grants — you will have a direct ownership stake in the company's trajectory.
- Bonus: Eligible for performance-based cash bonuses tied to engagement and retention milestones.
- Remote-first: Work from anywhere in the United States with flexible scheduling.
- Benefits: Medical, dental, and vision coverage; paid time off; professional development support.
- Impact: Directly improve the lives of patients with serious chronic diseases — the work you do here matters.