Senior Manager, Category Development

Anheuser-Busch

Senior Manager in Category Development for Anheuser-Busch, focusing on category growth and commercial strategy. Collaborating with commercial field teams and developing strategies through data analysis and insights.

Posted 4/22/2026full-timeNew York City • Montana, New York • 🇺🇸 United StatesSenior💰 $125,600 - $149,150 per yearWebsite

About the role

Key responsibilities & impact

Develop thought-leadership to be applied across the commercial and retail organizations
Develop & cascade in partnership with the total Category Development team; our Retail Category Shelf Strategy, Segment Stories, Annual Forecast, and Category Growth Narrative
Partner with data suppliers to identify gaps and opportunities
Opportunity to collaborate across channels depending on the project, with exposure across Small Format, Large Format, & eCommerce/Marketplaces.

Requirements

What you’ll need

4 Year bachelor’s degree preferred
Must be in office 5 days a week
Strategy, Insights, Marketing and/or Sales experience – 5-8 years (at a mid to large CPG or consumer research/strategy agency desired) with Category or sales experience preferred
Proactive Thinker – can operate independently and find opportunities, ideas, and needs without clear day-to-day guidance
Collaborator in a dynamic and fast paced environment – able to form relationships & influence both internally (Commercial, Category, Sales, Marketing) and externally (Customers) up to senior leadership levels
Strong Presentation Skills – has experience speaking publicly to and influencing leadership
Curious, Analytical, Creative, Strategic – able to translate shopper behavior and attitudes into practical insights to have a concrete impact at retail
Data Literacy – Proficiency with Circana data and Numerator preferred
Agile and Fast Learner – able to synthesize data across different qual & quant sources (syndicated, panel, primary, etc.) into easily digestible influential takeaways to tell a story & advise and guide strategy. Need to be able to quickly pick up new data tools and systems.

Benefits

Comp & perks

Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
Free Beer!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Category DevelopmentRetail Category Shelf StrategyAnnual ForecastCategory Growth NarrativeData AnalysisMarket ResearchSales StrategyConsumer InsightsPresentation SkillsData Literacy

Soft Skills

Proactive ThinkerCollaborationRelationship BuildingInfluencing SkillsCuriosityAnalytical ThinkingCreativityStrategic ThinkingFast LearnerAdaptability