
Marketing Communication Manager, Digital
ANDRIS CONSULTING GmbH
full-time
Posted on:
Location Type: Hybrid
Location: Hannover • Germany
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About the role
- Development and implementation of integrated media strategies (including print, TV/CTV/ATV, digital, OOH, social media)
- Leadership and management of external media and digital agencies, including contract negotiations
- Planning and monitoring of all communications measures: analytical, performance-oriented, and target-group focused
- Further development and optimization of the brand websites (SEO, UX, content), including reporting & analytics
- Responsibility for and creative execution of the social media presence (including Pinterest, Instagram, LinkedIn, YouTube)
- Management of digital campaigns (Google Ads, YouTube, SEA, etc.) and continuous conversion optimization
- Close collaboration with Brand Management, Data Protection, Sales & Business Development
Requirements
- Several years of professional experience in a comparable role — ideally in the healthcare sector or FMCG
- Deep understanding of media planning, digital communication, and content marketing
- Experience managing complex campaigns and leading agencies
- Strong analytical skills, hands-on mentality, and a strategic mindset
- Excellent German and English skills (at least C1)
- Willingness to travel (conferences, meetings, etc.) and enjoyment of teamwork in a respectful environment
Benefits
- Collective agreement framework with attractive social benefits (including holiday pay, Christmas bonus, long-term care insurance)
- 30 days of annual leave
- Flexible working hours (37.5 hrs/week)
- Option to work remotely (mobile office)
- Short decision-making paths
- Personal development opportunities
- Genuine team spirit
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media strategiesSEOUXcontent marketingdigital campaignsGoogle Adsperformance analyticsconversion optimizationsocial media managementcontract negotiations
Soft Skills
leadershipmanagementanalytical skillsstrategic mindsethands-on mentalityteamworkcommunicationrespectful environment