Copywriter

• Writing amazing copy that educates, tells stories and persuades our customers and readers to live their healthiest lives
• Responsible for delivery of ecomm sales materials including: promotional email copy, storytelling email copy and effective product and ingredient email copy
• Responsible for development of effective SMS copy that educates, creates urgency and most importantly converts
• Additional responsibilities include Facebook ad copy, and copy for digital creative assets like display ads, videos and product detail pages
• Collaborating cross functionally with Brand, Content, Digital and Consumer Experience teams to gain customer insights and develop support material addressing feedback and questions
• Maintain expert understanding of product features & benefits - including formulation and claims
• Stay up to date with competitors’ products, offers and positioning
• Continual education on conversion copywriting and marketing funnel strategies

Copywriter

Copywriter – Sales & Positioning

Mining Industry Copywriter

Copy Editor

Copywriter – Temporary