Dealer Development Consultant, Florida

AMI

Dealer Development Consultant assisting with the development and implementation of OEM Tire Program strategy. Liaison between Head Office, Dealers, Tire Manufacturers and key stakeholders.

Posted 7/8/2026full-timeRemote • Florida • 🇺🇸 United StatesMid-LevelSenior💰 $90,000 - $97,000 per yearWebsite

About the role

Key responsibilities & impact

Assist with the development and implementation of OEM Tire Program strategy and marketing communications
Serve as the Tire Program liaison between Head Office, Dealers, Tire Manufacturers and other key stakeholders
Work with the Tire Manufacturers to help them better understand dealership needs for inventory improvement and staff training (sales and product)
Train Tire Manufacturers and dealership staff on the operations, incentives, communications, reports, online tools, and all other elements of the Tire Program
Assist Tire Manufacturers in setting expectations and goals for dealerships
Support Head Office Regional personnel in all Tire Program elements
Serve as a support to the Tire Manufacturers and at the dealership level to maximize tire strategies
Direct dealership visits (with Tire Manufacturer personnel and Head Office field personnel) to improve all aspects of stocking, merchandising and selling of tires
Attend and present Tire Program updates at Parts & Service Manager meetings, monthly Regional Organization Meetings, and Tire Manufacturer training conferences
Assist dealerships with Tire Program setup of tire selections, inventory strategy, displays, etc.
Enrollment of new dealerships
Develop and collaborate with OEM Field Contacts to drive tire business
Develop and deliver strategic market plans to support book of business with growth initiatives, improve dealership performance and follow up
Database management operations
Deliver to agreed timelines and budgets
Other Duties as Assigned

Requirements

What you’ll need

+3 years marketing experience
Bachelor’s degree, marketing degree preferred but not required
Passion for the marketing discipline (products and consumers)
Strong verbal and written communication skills
Ability to engage and influence internal stakeholders
Ability to manage conflicting demands with demonstrated project management expertise
Business acumen (commercial experience)
Aftermarket Parts & Service knowledge is desirable
Must be available to travel interstate twice a month
Well organized with a strong drive for results – able to drive the business and manage their own time effectively
A good understanding of data management and analytics
Proficient with Microsoft Office suite of products
Able to work independently
Must have valid driver’s license in good standing

Benefits

Comp & perks

paid time off
medical
dental
vision
401k matching (50% on the dollar up to 7% of employee contribution)

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Marketing Strategy DevelopmentInventory ManagementSales TrainingDatabase ManagementTire Program Implementation

Soft Skills

Stakeholder EngagementTime ManagementOrganizational SkillsInfluencing Skills

Certifications

Valid Driver’s License