Customer Success Manager, Mid-Market
Heidi Health
Senior Manager, Global Marketing – Devices Strategy
Amgen
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $152,006 - $178,530 per year
Job Level
Senior
About the role
- Empower patients with a simple, seamless injection experience through development and enhancement of patient & HCP-focused educational materials for Amgen’s drug delivery devices throughout the product lifecycle.
- Lead the strategic development & implementation of educational materials across various brand and cross-functional teams.
- Partner with brands to deliver educational messages to the right consumers in the right medium across key moments that matter.
- Lead initiatives to enhance the injection experience impacting patients, healthcare teams, and Amgen brands.
- Collaborate extensively with Global Marketing, Operations and affiliate markets to drive adoption of injection education materials globally.
- Embed customer needs for injection experience into Global and Local Brand Plans and Local Tactical Plans.
- Lead device-specific communications strategy, working with market research and agency partners to translate insights into creative and messaging integrated across channels.
- Manage day-to-day oversight of creative agencies.
- Collaborate with Human Factors Engineering, User Insights & Design, Patient Access & Reimbursement, Commercial Data and Analytics, and other cross-functional teams.
- Drive decision making via clear written and verbal communication across governance bodies and working teams.
- Manage internal review and approval of new materials to enable responsible and compliant communications.
- Monitor budgets & project performance to ensure cost-effective delivery of key objectives.
- Foster a climate that embraces inclusivity and diversity of thought for all
Requirements
- Doctorate degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization OR
- Master’s degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization OR
- Bachelor’s degree and 6 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization OR
- Associate’s Degree and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization OR
- High school diploma / GED and 12 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
- Strong marketing acumen with a key grasp of marketing strategy, market research, and tactical plan development.
- Experience with drug delivery devices such as: pre-filled syringes, auto-injector pens, lyophilized reconstitution kits, and/or infusion pumps
- Translating market research insights into effective campaigns or programs.
- Exhibiting passion and empathy to build meaningful experiences for consumers by understanding their needs and desires.
- Experience working with advertising agencies to develop and produce engaging creative.
- Strong bias for action and ability to handle multiple priorities in a fast-paced environment.
- Ability to exercise strong judgment and live up to the highest ethical standards.
- Excellent communication skills and self-awareness of leadership style
- Ability to build productive partnerships and collaborate effectively in a matrix organization.
- Experience marketing directly to consumers, with a preference for pharmaceutical or regulated consumer goods or services.
