Global Marketing Specialist, Communications, Program Strategy

American Society of Clinical Oncology (ASCO)

Specialist supporting marketing campaigns for ASCO’s products and services through content creation and development. Collaborating with internal teams to ensure campaign success based in a hybrid environment.

Posted 7/25/2026full-timeAlexandria • Virginia • 🇺🇸 United StatesMid-LevelSenior💰 $80,000 - $96,900 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing integrated marketing and communications campaigns, with a strong focus on content creation and multi-channel marketing strategies. Proficient in managing stakeholder collaboration and ensuring adherence to branding standards and budget constraints.

Highest-signal resume keywords

Integrated Marketing Campaign DevelopmentContent Creation and Messaging FrameworksMulti-Channel Marketing ExperienceBudget Management and Invoice ProcessingCollaboration with Internal Stakeholders

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content DevelopmentDigital Advertising CopyEmail MarketingPromotional Collateral ProductionSocial Media CopywritingMarketing AnalyticsCampaign ReportingBrand Awareness StrategiesMessaging Frameworks

Soft Skills

CollaborationCommunicationLeadershipCreative Thinking

Tools & Technologies

Microsoft Office SuiteMarketing Project Management Platform

Industry Keywords

MarketingCommunicationsNonprofitAssociation MarketingOncology Community

About the role

Key responsibilities & impact

Support the development and execution of integrated marketing and communications campaigns for assigned ASCO products and services in support of the organization’s business goals.
Align marketing and communications strategies with overall integrated marketing and communications (ICM) department goals.
Develop relevant content and messaging frameworks to increase brand awareness and engagement with both ASCO members and the global oncology community.
Collaborate with internal stakeholders to determine creative messaging needs for assigned focus areas that will enable the development of emails, ads, and posts across multiple digital platforms.
Manage content development for assigned ASCO products and service areas, producing a range of content, including promotional collateral, messaging frameworks, social media copy, digital advertising copy, email content, print, and direct mail.
Utilize internal QA policies to ensure clear, concise communications that follow internal branding standards and ASCO policies.
Work with director and marketing analytics team to develop post-campaign reports.
Serve as back-up to department directors and leaders.
Liaise with external agencies as needed, monitoring invoices and budgets for channels, processing invoices, and ensuring campaigns remain within budget.
Facilitate/guide executive and volunteer leadership in their roles as ASCO thought leaders and spokespersons when appropriate.
Undertake assignments as needed to support ICM department needs and initiatives, and ASCO objectives.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, or a related field or equivalent years of experience
5 – 6 years of experience in a marketing agency, internal marketing department, or association/nonprofit
Multi-channel marketing experience working with campaigns across email, web, paid ads, organic social media, video content, etc.
Proficient in Microsoft Office Suite (Office, Outlook, Word, Excel) marketing project management platform.

Benefits

Comp & perks

Health, vision, and dental insurance
401(k) with generous contribution
Health and wellness benefits
Family forming benefits
Education support program
Generous leave
Paid Family Leave
13 Paid Holidays per Calendar Year
Staff Appreciation Days
Employee Assistance Program
Fertility and Family Forming Healthcare Concierge
Flexible Spending Account(s)
Healthcare Savings Account
Disability and Life Insurance