Regional Communications Director

American Red Cross

Regional Communications Director managing communications and marketing for the American Red Cross in Western New York. Collaborating with teams to educate the public and support revenue generation efforts.

Posted 5/1/2026full-timeRemote • New York • 🇺🇸 United StatesLead💰 $84,500 - $88,954 per yearWebsite

About the role

Key responsibilities & impact

Serve as an important component of the American Red Cross regional team
Determine the communications and marketing functions that drive regional business objectives and results
Publicize the mission of the Red Cross
Support revenue generations and educate the public about how to access Red Cross services
Work in close collaboration with various divisions to provide communication and marketing support
Provide support, development and/or leadership guidance to all volunteers
In collaboration with the regional executive, determine and execute a strategic communications plan
Develop and execute media relations and social media strategy
Respond to local media inquiries and coordinate interviews
Support regional, divisional, and potentially national disaster public affairs activities
Develop and implement crisis communications strategies
Collaborate with regional executive to develop and implement internal communications strategies
Ensure delivery of direct report(s) performance goals and manage achievement

Requirements

What you’ll need

Bachelor’s degree required in Communications, Journalism, Public Relations, Marketing, Public Affairs or related field
Minimum 5 years of related experience or equivalent combination of education and related experience required in Communications, Journalism, Public Relations, Marketing, Public Affairs or related field required
3 years of supervisory or management experience
Outstanding oral and written communication skills required, with proven knowledge of AP Style
Manage experienced professionals
Fully proficient in work and industry
Strong organizational, multi-tasking skills with ability to meet deadlines
Ability to use Microsoft Office Suite
Familiarity with Cision/TrendKite or other media monitoring software
Experience managing professional social media accounts
Strong teamwork and collaboration required
Willingness to serve as a media spokesperson required, experience as a spokesperson preferred
Ability to work on a team.
Travel is required for Regional meetings, events and activities.

Benefits

Comp & perks

Medical, Dental Vision plans
Health Spending Accounts & Flexible Spending Accounts
PTO: Starting at 19 days a year; based on FLSA status and tenure
Holidays: 9 paid holidays comprised of six core holidays and five floating holidays
401K with 6% match
Paid Family Leave
Employee Assistance Program
Disability and Insurance: Short + Long Term
Service Awards and recognition

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

communicationsjournalismpublic relationsmarketingpublic affairscrisis communicationsmedia relationssocial media strategyAP Stylesupervisory experience

Soft Skills

oral communicationwritten communicationorganizational skillsmulti-taskingteamworkcollaborationleadershipstrategic planningdeadline managementpublic speaking