American Marketing Association

Community Events and Engagement Manager

American Marketing Association

full-time

Posted on:

Location Type: Remote

Location: Alabama • Colorado • United States

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Salary

💰 $70,000 - $80,000 per year

About the role

  • Lead the strategy, design, and programming of AMA’s professional community events, including the Symposium for the Marketing of Higher Education, Executive Marketer Summit, and expanding to future flagship gatherings.
  • Translate AMA’s strategic goals and audience insights into event concepts, content frameworks, and experiences that drive measurable impact.
  • Design gatherings—from intimate sessions to large-scale convenings—that foster authentic connection, community learning, and shared purpose.
  • Serve as the program lead, guiding cross-functional teams to deliver seamless, high-quality experiences that balance creativity, strategy, and operational excellence.
  • Ensure every event upholds AMA’s standards of inclusion, accessibility, and fiscal responsibility.
  • Measure impact through key performance indicators, translate insights into actionable improvements, and contribute to the evolution of AMA’s event portfolio through innovation and new formats.
  • Develop and curate event programming that reflects emerging marketing trends, thought leadership, and community priorities.
  • Continuously evolve programming based on audience feedback, performance data, and changing community needs.
  • Identify and manage diverse speakers, facilitators, and contributors to ensure content quality, relevance, and inclusion.
  • Lead volunteer planning committees to co-create content and engagement strategies that align with event goals and audience needs.
  • Design cohesive agendas and session experiences that maximize learning, participation, and connection.
  • Partner with Marketing to develop storytelling and promotional strategies that elevate event visibility and engagement.
  • Facilitate advisory groups and planning committees, creating purposeful collaboration that advances AMA’s mission and reinforces the value of belonging.
  • Extend engagement beyond live events through digital activations, community discussions, and follow-up experiences that sustain connection.
  • Embed diversity, equity, inclusion, and accessibility principles into every stage of planning and execution, ensuring AMA events reflect and serve the diversity of the marketing community.

Requirements

  • 5+ years of program design, content development, and speaker curation, with a track record of delivering high-quality, relevant, and inclusive agendas that apply principles of diversity, equity, inclusion, and accessibility.
  • 3+ years collaborating with and guiding volunteer leaders, with the ability to build trust, foster alignment, and support purposeful co-creation.
  • 3+ years leading event strategy and execution, including ownership of multi-day conferences or similarly complex, high-impact programs.
  • Experience evolving or launching new programs based on audience insights, strategic priorities, or emerging needs.
Benefits
  • An inclusive work environment with monthly team events.
  • Rewards and Recognition program through Bucketlist. See more about this here!
  • Free AMA membership and free access to the following professional development opportunities:
  • A variety of AMA professional development content
  • AMA’s Professional Certified Marketer - Marketing Manager certification exam
  • Remote work-life balance with:
  • Flex Fridays (no internal meetings scheduled after 12pm on Fridays)
  • Unlimited sick leave
  • Two weeks of parental bonding leave
  • Paid vacation time
  • 13 paid holidays
  • SIX days of paid volunteer time off per year
  • Comprehensive benefit package that includes:
  • Your choice of two medical plans with United Healthcare
  • Your choice of two dental plans with Guardian
  • Vision plan with Guardian
  • 403(b) retirement plan with an employer match and immediate vesting
  • Fully paid life insurance at twice your base annual salary
  • Fully paid short-term and long-term disability
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
program designcontent developmentspeaker curationevent strategyevent executionagenda designimpact measurementaudience insightsprogram evolutiondigital activations
Soft Skills
leadershipcollaborationtrust buildingalignment fosteringco-creation supportcreativityoperational excellencecommunity engagementcommunicationfacilitation