American Marketing Association

Manager, Community Events and Engagement

American Marketing Association

full-time

Posted on:

Location Type: Remote

Location: Remote • Alabama, Colorado, District of Columbia, Florida, Illinois, Louisiana, Massachusetts, Minnesota, Missouri, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Tennessee, Texas, Virginia, Washington, Wisconsin • 🇺🇸 United States

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Salary

💰 $70,000 - $80,000 per year

Job Level

Mid-LevelSenior

About the role

  • Lead the strategy, design, and programming of AMA’s professional community events, including the Symposium for the Marketing of Higher Education, Executive Marketer Summit, and expand to future flagship gatherings.
  • Translate AMA’s strategic goals and audience insights into event concepts, content frameworks, and experiences that drive measurable impact.
  • Design gatherings—from intimate sessions to large-scale convenings—that foster authentic connection, community learning, and shared purpose.
  • Project lead and guiding cross-functional teams to deliver seamless, high-quality experiences that balance creativity, strategy, and operational excellence.
  • Ensure every event upholds AMA’s standards of inclusion, accessibility, and fiscal responsibility.
  • Measure impact through key performance indicators, translate insights into actionable improvements, and contribute to the evolution of AMA’s event portfolio through innovation and new formats.
  • Develop and curate event programming that reflects emerging marketing trends, thought leadership, and community priorities.
  • Identify and manage diverse speakers, facilitators, and contributors to ensure content quality, relevance, and inclusion.
  • Lead volunteer planning committees to co-create content and engagement strategies that align with event goals and audience needs.
  • Design cohesive agendas and session experiences that maximize learning, participation, and connection.
  • Partner with Marketing to develop storytelling and promotional strategies that elevate event visibility and engagement.
  • Facilitate advisory groups and planning committees, creating purposeful collaboration that advances AMA’s mission and reinforces the value of belonging.
  • Extend engagement beyond live events through digital activations, community discussions, and follow-up experiences that sustain connection.
  • Embed diversity, equity, inclusion, and accessibility principles into every stage of planning and execution, ensuring AMA events reflect and serve the diversity of the marketing community.

Requirements

  • 5+ years of program design, content development, and speaker curation, with a track record of delivering high-quality, relevant, and inclusive agendas that apply principles of diversity, equity, inclusion, and accessibility.
  • 3+ years collaborating with and guiding volunteer leaders, with the ability to build trust, foster alignment, and support purposeful co-creation.
  • 3+ years leading event strategy and execution, including ownership of multi-day conferences or similarly complex, high-impact programs.
  • Experience evolving or launching new programs based on audience insights, strategic priorities, or emerging needs.
Benefits
  • An inclusive work environment with monthly team events.
  • Rewards and Recognition program through Bucketlist. See more about this here!
  • Free AMA membership and free access to the following professional development opportunities:
  • A variety of AMA professional development content
  • AMA’s Professional Certified Marketer - Marketing Manager certification exam
  • Remote work-life balance with:
  • Flex Fridays (no internal meetings scheduled after 12pm on Fridays)
  • Unlimited sick leave
  • Two weeks of parental bonding leave
  • Paid vacation time
  • 13 paid holidays
  • SIX days of paid volunteer time off per year
  • Comprehensive benefit package that includes:
  • Your choice of two medical plans with United Healthcare
  • Your choice of two dental plans with Guardian
  • Vision plan with Guardian
  • 403(b) retirement plan with an employer match and immediate vesting
  • Fully paid life insurance at twice your base annual salary
  • Fully paid short-term and long-term disability

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
program designcontent developmentspeaker curationevent strategyevent executionagenda designimpact measurementdigital activationscommunity engagementperformance indicators
Soft skills
leadershipcollaborationtrust buildingalignment fosteringco-creation supportcreativityoperational excellencecommunicationfacilitationinclusivity