American Kennel Club

Growth Marketing

• This is a hybrid position that requires a minimum of 3 days per week in either our NY city office or Raleigh NC office.
• The Executive Vice President, Customer Strategy and Growth, will sit at the intersection of marketing, data, digital, customer experience, and revenue optimization, with a singular mission: drive transformational growth across our customer base and digital platforms, and develop programs to maximize lifetime customer value while delivering world-class experiences.
• This leader will be responsible for redefining how AKC acquires, engages, retains, and monetizes relationships across the full lifecycle of dog ownership.
• The EVP will own customer strategy end to end - from sharpening AKC’s value proposition and relevance for modern dog owners to building data-driven engagement models, modernizing digital touchpoints, and unlocking long-term customer lifetime value.
• Define and execute a unified customer strategy spanning acquisition, engagement, retention, and monetization across digital and offline touchpoints.
• Reframe the AKC customer relationship from largely transactional interactions to long-term, value-based engagement.
• Develop programs and offerings that increase customer lifetime value while delivering meaningful, trusted experiences.
• Build and leverage robust customer databases and CRM platforms to enable personalization, segmentation, analytics, and monetization.
• Translate customer insights and data analytics into actionable growth initiatives that drive measurable revenue and engagement lift.
• Establish disciplined measurement, testing, and optimization processes to maximize business impact and unlock new revenue streams.
• Lead the upgrade, growth, and optimization of customer-facing digital engagement platforms, including websites, apps, portals, or marketplaces.
• Oversee the design and execution of digital experiences that deepen loyalty, improve usability, and strengthen trust.
• Bring experience designing, launching, and monetizing digital marketplaces or e-commerce platforms, ideally in regulated or trust-based environments.
• Lead the development and growth of an AKC-branded online marketplace for dogs and AKC shop, ensuring a safe, secure, and compliant environment for breeders, exhibitors, and buyers.
• Lead and integrate marketing, registration, and customer service into a single, customer-centered operating model.
• Partner closely with product, technology, operations, finance, and customer-facing teams to deliver seamless, end-to-end experiences.
• Build and lead high-performing teams, assess existing talent, and make thoughtful decisions about structure, capabilities, and resourcing.
• Navigate an organization with long-standing processes, custom-built systems, and tenured stakeholders.
• Establish credibility quickly through subject-matter expertise, clarity of thinking, and early impact.
• Balance respect for institutional knowledge with the ability to challenge legacy assumptions and drive change.

EVP, Customer Strategy – Growth

Full-stack Engineer

• Hands-on working Manager who oversees staff responsibilities and teams, ensuring alignment with business goals and technical excellence, mentoring junior team members, and creating a positive work environment.
• Leading in project planning, estimation, and resource allocation, ensuring projects are delivered on time and within budget.
• Design and implement complex, scalable, and secure software architectures that meet the project and organization's needs.
• Principal Software Engineers still actively contribute by writing clean, efficient, and maintainable code for critical system parts.
• Communicate effectively with technical and non-technical stakeholders, clearly articulating technical concepts and project progress.
• Champion best practices in software development, including code quality, testing methodologies, and documentation standards.
• Identify areas for improvement in the software development process and participate in implementing solutions to enhance efficiency and quality.
• Analyze complex technical challenges, identify root causes, and design and implement effective solutions.
• Research and evaluate new technologies to identify the best solutions for upcoming projects.