Lead Digital and Technology Product Manager

American Family Insurance

Lead Digital and Technology Product Manager at American Family Insurance overseeing digital product vision and strategy. Collaborating with cross-functional teams to achieve business outcomes.

Posted 6/18/2026full-timeBoston • Massachusetts, Wisconsin • 🇺🇸 United StatesSenior💰 $128,000 - $218,000 per yearWebsite

About the role

Key responsibilities & impact

Lead the digital/technology product vision, strategy, and operational planning
Define product strategy and vision and then develop a creative, high-quality, and clear product roadmap
Integrate usability studies, research and market analyses into product requirements to enhance user satisfaction
Identify objectives and key results and analyzes customer feedback and usage metrics to recognize key pain points and opportunities to address
Gather information and data to guide build-buy-partner options to solve customer problems
Serve as the “translator” for both the customer and market, as well as internal stakeholders
Understand how and when to leverage design thinking, UX, and other frameworks into the process for a flexible hybrid methodology that fits the team, product, and customer
Prioritize initiatives and get commitments from internal stakeholders using excellent communication and negotiation skills
Mentor and assist in the development of members of the team

Requirements

What you’ll need

Demonstrated experience providing customer-driven solutions, support or service.
Specialized depth and/or breadth of expertise in digital/technology product offerings.
Extensive knowledge and understanding of software development processes with an appreciation for maintaining a high-quality bar with low operational overhead.
Demonstrated experience in data-driven products, data science facilitation, and iterative development lifecycles to solve business problems.
Demonstrated ability to gather information and data in build, buy and partner options for solving customer problems.
Demonstrated experience deriving key insights and patterns from customer interviews and using that input to clarify problem statements.

Benefits

Comp & perks

Comprehensive medical, dental, vision and wellbeing benefits
Competitive 401(k) contribution
Pension plan
Annual incentive
9 paid holidays
23 days accrued annually for full-time employees
Student loan repayment program
Paid-family leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital product strategyproduct roadmap developmentusability studiesdata-driven productsdata science facilitationiterative development lifecyclesoftware development processesdesign thinkingUX frameworkscustomer feedback analysis

Soft Skills

communication skillsnegotiation skillsmentoringteam developmentcustomer-driven solutionsanalytical skillsproblem-solvingstakeholder managementprioritizationflexibility