American Campus Communities

Partnership Marketing Manager

American Campus Communities

full-time

Posted on:

Location Type: Hybrid

Location: Austin • Texas • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Lead the evaluation of partnership opportunities and develop recommendations in collaboration with other marketing team members and leadership to meet goals of organization.
  • Lead partnership intake, onboarding, renewals, ongoing optimization and issue resolution for assigned partners.
  • Manage the partnership contracting process, coordinate negotiations with legal representatives and internal stakeholders and collaborate with stakeholders for contract execution.
  • Develop partnership proposals and presentations outlining scope, deliverables, timelines, and value.
  • Maintain accurate and organized documentation of contracts, deliverables, timelines, and partner communications.
  • Lead execution planning for partnership activations across the portfolio, coordinating with marketing, digital, leasing, operations, and other internal teams to ensure accurate and timely rollout.
  • Prepare regular reporting and presentations to senior leadership on partnership status, performance, outcomes, and key insights.
  • Monitor and evaluate partnership and national contract performance, delivering ROI analysis and performance reporting to evaluate marketing spend and recommend adjustments to maximize effectiveness and Return on Investment (ROI).
  • Serve as the primary point of contact and manage day-to-day relationships with regional and national marketing contract vendors.
  • Lead execution planning and coordination of regional and national marketing activations across all channels.
  • Contribute to the development of strategic marketing plans and own execution of assigned initiatives across marketing channels.
  • Lead end-to-end execution of partnership-driven campaigns, from planning through launch and post-campaign analysis.
  • Analyze campaign and channel performance and translate insights into actionable recommendations for optimization opportunities such as marketing calendars, timelines, and tactics based on leasing velocity, traffic trends, and performance data.
  • Drive cross-channel coordination to ensure consistent messaging, alignment, and execution.
  • Test and pilot new marketing channels, tactics, and technologies to improve performance, efficiency, and resident engagement.
  • Create, review, and approve marketing training programs and resources to ensure teams are equipped for success.
  • Leverage market research, customer insights, and sales feedback to refine strategies and campaign execution.
  • Responsible for managing rewards programs for residents and securing partnership offers and experiences that drive engagement, create loyalty, and enhance resident value.
  • Monitor and analyze rewards program participation, performance and customer feedback to refine the offerings and experience in the program
  • Develop and present data-driven recommendations to improve partnership performance and inform future planning.

Requirements

  • Bachelor’s degree in marketing or other related agree and/or equivalent combination of education and experience.
  • 3–5 years of experience in partnership marketing, brand marketing, vendor management, or campaign execution.
  • Experience managing external partners, vendors, or sponsorship relationships.
  • Strong project management, organizational, and prioritization skills.
  • Excellent communication and relationship-building abilities.
  • Ability to manage multiple partnerships and campaigns simultaneously.
  • Data-driven mindset with experience analyzing performance metrics and ROI.
  • Comfortable working cross-functionally in a fast-paced, deadline-driven environment.
Benefits
  • Vision
  • Dental
  • 401(k) with Employer Matching
  • Medical & Dependent Care Flexible Spending Accounts (FSA)
  • Life Insurance
  • Sick Leave
  • Paid Time Off
  • Paid Pregnancy & Childbirth Leave
  • Paid Paternity Leave
  • Health Insurance
  • Health Savings Account (HSA) with Employer Matching
  • Short-Term & Long-Term Disability
  • Preferred Membership Pricing at Local & National Companies
  • CoreGiving Volunteer Days
  • Referral Program
  • Charity Matching Program
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
partnership marketingvendor managementcampaign executionROI analysisperformance reportingdata analysismarketing strategy developmentcontract negotiationproject managementmarketing activation
Soft Skills
communicationrelationship-buildingorganizational skillsprioritizationcross-functional collaborationleadershipproblem-solvingtime managementadaptabilitystrategic thinking
Certifications
Bachelor’s degree in marketing