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Creative & Content Manager
Amer SportsCreative & Content Manager leading the development of creative content at Arc’teryx Australia and New Zealand. Responsible for driving cultural relevance and storytelling in marketing channels.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong creative leadership and strategic direction in developing culturally relevant content and creative solutions for premium brands. Proven ability to build and manage high-quality content engines that enhance brand engagement and drive commercial success.
Highest-signal resume keywords
Creative LeadershipContent DevelopmentArt DirectionSocial Media StrategyAgency Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Creative Concept DevelopmentContent ProductionEnd-to-End Creative LeadershipHigh-Quality Content DeliveryCulturally Relevant Content Creation
Soft Skills
Strong Creative ThinkingEffective CommunicationLeadership and Feedback
Industry Keywords
Premium ApparelOutdoor BrandsLifestyle BrandsCultural RelevanceConsumer Brands
About the role
Key responsibilities & impact- Lead creative and content development across brand, product, retail, digital, social and broader marketing channels.
- Develop distinctive creative ideas and content that elevate cultural relevance and move the Arc’teryx brand forward.
- Translate marketing, GTM and commercial priorities into strong creative concepts and integrated content plans.
- Lead creative development from concept and art direction through to production and final delivery.
- Lead creative development for major brand moments, product launches, collections and Arc’teryx Brand Core Gear.
- Develop creative and content that builds product understanding, consideration and demand.
- Deliver distinctive creative solutions for trade-driving and commercial priorities while protecting premium brand positioning
- Build and lead a forward-planned, always-on content engine that delivers high-quality content at scale.
- Develop distinctive, culturally relevant and channel-native content that grows social reach and engagement.
- Lead end-to-end art direction and design across ANZ creative requirements.
- Set clear creative direction and provide strong creative leadership and feedback.
- Lead all local creative and content production from briefing and concept through to shoot, post-production and delivery.
- Source and lead photographers, directors, designers, creators, production partners and creative specialists.
- Lead Arc’teryx’s network of creative, content and production agency partners.
- Identify, source and embed best-in-class agencies and creative specialists based on creative and business requirements.
- Set clear creative direction, briefs, standards and performance expectations.
Requirements
What you’ll need- Significant experience within premium apparel, sport, outdoor, lifestyle or culturally connected brands
- Significant creative and content leadership experience within premium, cultural, fashion, lifestyle or leading consumer brands.
- Strong creative thinker with a track record of developing distinctive and culturally relevant creative.
- Demonstrated experience building always-on content engines and delivering high-quality content at scale.
- Proven track record growing social channels, reach and engagement through strong content and creative strategy.
- Strong art direction and design leadership capability.
- Significant experience leading end-to-end creative and content production.
- Strong network of creative specialists, creators, production partners and agencies.
- A genuine passion for the outdoors and living the brand authentically
Benefits
Comp & perks- Generous product discounts across Arc’teryx and affiliated Amer Sports brands
- Competitive salary package and bonus opportunity
- Real career growth and development pathways within a global business
- Access to free mental health and wellbeing support through our Employee Assistance Program
- Ongoing training, leadership development, and learning opportunities
- Be part of a passionate, purpose-led team that loves the outdoors