Marketing Specialist

AMBOSS

LATAM Marketing Specialist at AMBOSS, executing culturally relevant marketing strategies in Latin America. Collaborating with global teams and optimizing multichannel campaigns for growth.

Posted 7/7/2026full-timeRemote • 🇨🇷 Costa RicaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing localized marketing strategies for Spanish-speaking markets, with a strong focus on multichannel campaign management and data-driven optimization. Proficient in cross-functional collaboration and project management to ensure alignment and scalability across LATAM.

Highest-signal resume keywords

Digital Marketing ExperienceMultichannel Marketing StrategyCampaign OptimizationBilingual Communication SkillsProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingMultichannel CampaignsCRMPaid SocialSEMSEOSocial MediaData AnalysisLocalized MessagingMarketing Strategy Development

Soft Skills

Analytical MindsetCross-Functional CollaborationCommunication Skills

Tools & Technologies

MetaWhatsApp

Industry Keywords

SaaSB2CLatin AmericaMarket Share GrowthRevenue Growth

About the role

Key responsibilities & impact

Own the development and execution of localized, culturally relevant marketing strategies to grow our market share and revenue across Spanish-speaking markets
Work cross-functionally with global teams while adapting initiatives to local market nuances, language differences, and region-specific behaviors
Plan and execute multichannel campaigns across CRM, Paid Social, SEM, SEO, and organic social, leveraging relevant channels in the region
Monitor and optimize campaigns, using data to drive continuous improvement across acquisition, activation, and retention funnels
Own end-to-end project management and collaborate cross-functionally with global teams, ensuring alignment and building scalable best practices across LATAM

Requirements

What you’ll need

3+ years of experience in digital marketing from SaaS or B2C in Latin America
Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media), including region-specific channel dynamics (e.g., Meta, WhatsApp)
Experience developing and implementing marketing strategies, including positioning, value propositions, and localized messaging
Analytical mindset with the ability to work with limited data to design and execute impactful marketing initiatives
Excellent communication skills in Spanish and English; Portuguese is a strong plus.

Benefits

Comp & perks

🧠 Learning & Development (Internal & external trainings, workshops & hackathons, AI cross-talks & seminars, Blinkist access, and more..)
☀️ Work From Somewhere Sunny (Access to our offices in Cagliari and Cape Town, visit the HQs, Berlin in summer)