
Product Marketing Principal Specialist
Amadeus
full-time
Posted on:
Location Type: Hybrid
Location: Lisbon • 🇵🇹 Portugal
Visit company websiteJob Level
Lead
About the role
- Understand market and customers.
- Describe market dynamics and competitive landscape.
- Recommend messaging, as well as features and functionality required.
- Suggest potential approaches to market entry, market risks, and market viability (go-to-market, GTM).
- Describe market needs to Product Managers (for example, solution, feature, value proposition, messaging, channels).
- Support development of product strategy.
- Provide input for the overall strategy and vision: high-level requirements, current state to future state journey (as-is to-be journey), early product features, business model canvas (BMC), partner consideration.
- Contribute to strategic pricing of products, review billing structure, and support business case development, working collaboratively with Product Managers.
- Create and maintain representative customer profiles (user personas) and gather feedback from customers.
- Highlight implications of changes in the product roadmap for customer value proposition (value prop) and messaging, as well as implications for local market needs.
- Support Product Managers with customer product feedback, current state to future state journey, agreed feature list, and pilot definition (initial trial implementation), among other tasks.
- Measure and scale.
- Create external-facing product features and use case descriptions.
- Develop market-facing messaging, consistent with value proposition (value prop) and go-to-market strategy.
- Ensure communications and upskilling programs for the sales organization.
Requirements
- Relevant experience (typically more than 6 years) in Product Marketing, Product Management, Portfolio Management (management of a group of products or services), Strategy, or Strategic Marketing roles, preferably in the IT industry.
- Good communication, presentation, and relationship-building skills.
- Skill in presenting complex content in a simple and clear way, with a focus on achieving goals and solving problems.
- Knowledge and experience with the entire Product Marketing process.
- Able to work effectively in changing environments.
- Proficient English verbal and written communication skills.
- Understanding of Airline or Airport business and Amadeus internal network is an advantage.
Benefits
- A critical mission and purpose - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose.
- A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.
- Great opportunities to learn - Learning happens all the time and in many ways at Amadeus, through on-the-job training, formal learning activities, and day-to-day interactions with colleagues.
- A caring environment - Amadeus fosters a caring environment, nurturing both a fulfilling career and personal and family life.
- A complete rewards offer - Amadeus provides attractive remuneration packages, covering all essential components of a competitive reward offer, including salary, bonus, equity, and benefits.
- A flexible working model - We want our employees to do their best work, wherever and however it works best for them.
- A diverse and inclusive community - We are committed to leveraging our uniquely diverse population to drive innovation, creativity, and collaboration across our organization.
- A Reliable Company - Trust and reliability are fundamental values that drive our actions and shape long-lasting relationships with our customers, partners, and employees.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Product MarketingProduct ManagementPortfolio ManagementStrategyStrategic MarketingMarket EntryBusiness Model CanvasCustomer FeedbackMarket DynamicsGo-to-Market Strategy
Soft skills
CommunicationPresentationRelationship BuildingProblem SolvingAdaptabilityCollaborationCustomer EngagementStrategic ThinkingFeedback GatheringMessaging Development