Lead Marketplace Manager
AM.PM
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇩🇪 Germany
Visit company websiteJob Level
Senior
About the role
- Develop and execute a 12–24 month growth strategy focusing on market share, margin, and ACOS (ROI).
- Identify non-obvious growth opportunities within marketplaces.
- Set and decompose goals by marketplace/category/SKU.
- Conduct weekly business reviews.
- Manage product economics (pricing, discounts, promotions, logistics, returns, VAT/platform commissions).
- Define the assortment strategy: SKU matrix by segment, price tiers, and competitor top-sellers.
- Manage positioning and pricing corridors vs competitors, ensuring price parity and basket index control.
- Manage FBA, FBM models on Amazon, as well as 3PL and warehouse partnerships.
- Select and test optimal fulfillment strategies to maximize conversion and product availability.
- Oversee inventory management: demand planning, stock allocation, and SLA compliance for replenishment.
- Reduce operational costs through tariff optimization, packaging quality improvement, and return rate reduction.
- Oversee the full performance marketing stack: internal ads (CPC/CPA/auto/smart campaigns), Helium 10, external traffic (Google Ads, Meta, affiliates), and retargeting.
- Manage platform promotions, deal events, coupons, and discounts — proactively and with P&L impact in mind.
- Drive product listings to top search positions through effective keyword optimization, attributes, A+ content, and infographics.
- Optimize the conversion funnel: impressions → clicks → carts → orders → repeat purchases.
- Systematically manage ratings and reviews: structured responses, triggers, and reputation growth.
- Build dashboards and alerts for sales, margin, market share, stock, returns, and penalties.
- Develop forecasting and hypothesis-testing models: seasonality, price/discount elasticity, media mix.
- Implement tools, scripts, and BI solutions to reduce manual work and accelerate decision-making.
- Build strong relationships with account managers on Amazon; participate in pilots and beta programs.
- Provide cross-functional leadership — collaborating with production, logistics, finance, design, and legal teams.
- Mentor team members, establish standards, processes, and foster a culture of growth.
Requirements
- 3+ years of marketplace management with proven GMV and margin growth in large categories.
- Experience in Non-Food/DIY/sanitaryware is a plus.
- Deep understanding of Amazon platform: SEO, advertising tools, logistics, and ranking algorithms.
- Expertise in FBA, FBM , and external 3PL logistics ; experience in inventory management and return optimization.
- Strong analytical skills: advanced Excel/Google Sheets (formulas, pivots, Power Query); BI experience is a plus.
- Data-driven decision-making, precision, and accountability for measurable results.
- Strong leadership, negotiation, and communication skills with marketplace representatives.
Benefits
- Work mode: hybrid
- Full-time position
- Friendly and supportive team
- Exciting projects and real growth opportunities
- Collaborative company culture with a strong team spirit
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketplace managementgrowth strategyproduct economicsinventory managementkeyword optimizationdata-driven decision-makingforecasting modelspricing strategyanalytical skillslogistics management
Soft skills
leadershipnegotiationcommunicationcollaborationmentoringaccountabilityrelationship buildingproblem-solvingstrategic thinkingprecision