Solutions Marketing Manager, Financial Services

Alteryx

Financial services solutions marketing for Alteryx, an AI-ready data and analytics company. Creating industry messaging, content, campaigns, and sales enablement assets to drive pipeline and adoption.

Posted 8/11/2026full-timeRemote • California, Colorado, Illinois, Pennsylvania • 🇺🇸 United StatesMid-LevelSenior💰 $103,000 - $135,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing and Go-To-Market strategies within the financial services sector, with a strong focus on creating impactful messaging and sales enablement assets. Proven ability to collaborate cross-functionally and drive customer engagement and revenue growth through innovative campaigns and initiatives.

Highest-signal resume keywords

Product Marketing ExperienceFinancial Services TechnologyStrong Storytelling SkillsCross-Functional CollaborationExecution Mindset

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Go-To-Market StrategyCampaign ExecutionContent CreationSales EnablementData AnalyticsFinancial Use CasesProduct Launch SupportCustomer EngagementMarket Trend MonitoringRegulatory Compliance

Soft Skills

Attention to DetailCuriosityAdaptabilityStakeholder Management

Tools & Technologies

AlteryxAI PlatformsCloud PlatformsAnalytics Tools

Certifications & Qualifications

BA/BS DegreeMBA (Preferred)

Industry Keywords

Financial ServicesRetail BankingCapital MarketsWealth ManagementInsurance

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Support the go-to-market strategy for Alteryx within the financial services industry
Execute financial services go-to-market initiatives, campaigns, plays, and field-facing assets
Own financial services buyer personas, including Risk, Compliance, and Finance Operations
Develop and refine messaging and positioning for financial services use cases
Lead credible and authentic content creation, including thought leadership, whitepapers, and joint campaigns
Build and maintain sales enablement assets such as battlecards, solution briefs, demos, and presentations
Partner with Demand Generation and RevOps on campaigns, sales plays, and pipeline programs
Develop reusable assets translating Alteryx’s value into financial-services-relevant use cases
Monitor industry trends, regulatory shifts, and competitive positioning
Collaborate with Product, Core PMM, Solutions Marketing, Sales, Customer Success, Partner, and GTM teams
Execute initiatives and assets that drive awareness, pipeline, customer engagement, adoption, and revenue growth

Requirements

What you’ll need

3–5 years of experience in Product Marketing, Solutions Marketing, or GTM roles in B2B SaaS
Financial services technology, data, analytics, AI, or cloud-platform experience preferred
Familiarity with retail banking, capital markets, wealth management, or insurance
Experience supporting product launches, campaigns, or go-to-market programs
Strong storytelling skills and ability to translate technical concepts into customer-focused messaging for finance professionals
Ability to work cross-functionally and manage multiple stakeholders
Comfort operating in a fast-paced, evolving environment
Strong execution mindset with attention to detail and quality
Curiosity and interest in Agentic AI, data platforms, modern analytics architectures, and complex financial use cases
BA/BS degree required; advanced degree such as an MBA is a plus
Willingness to travel approximately 20% for customer meetings and events, partner engagements, and internal meetings
Capacity to serve in compliance with U.S. export controls

Benefits

Comp & perks

Target annual bonus of 10% of base salary, based on individual and company performance
Monthly Connectivity Plus stipend of $150 to support remote work-related expenses
Annual $200 home office reimbursement
Medical, dental, and vision coverage
401(k) with company match
Paid parental leave
Caregiver leave
Flexible time off
Mental health support
Wellness reimbursement
Career development and education assistance
Reasonable accommodation during the recruiting process