Growth Marketing

• As Alt’s Growth Marketing Manager, you’ll be owning our GTM motions to drive demand and revenue. You’ll own marketing communications to our customers and prospects and drive pipeline generation from our lifecycle channels. This role will be a bridge between Product, Marketing, and Sales and will work cross-functionally to keep Alt’s positioning sharp against competitors.
• Own GTM campaigns that connect product value to user needs, aligned across teams.
• Create the lifecycle and in-app communication strategy across email, push, and product surfaces and track success.
• Test and optimize flows to drive activation, conversion, and retention.
• Partner early with Product and Design to shape communication throughout the user journey.
• Deliver data-driven insights to refine messaging and influence future product and GTM decisions.
• Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale

Growth Marketing Manager

Software Engineer

• Data Platform & Pipelines
• Own all ETL/ELT from external marketplaces and partners (listings and sold history data). Deliver coverage, freshness, and low latency across sources (APIs, feeds, and compliant web scraping).
• Design and operate pipelines ; contribute to our asset AI detection entity resolution, and robust outlier detection/cleansing.
• Set measurable SLOs for freshness/latency/accuracy; build monitoring, alerting, and runbooks for data incidents.
• Own the Alt internal asset catalog and help increase proprietary dataset.
• Analytics Engineering
• Lead the analytics engineering function and partner closely with the Analytics team (analysts). Provide a clear, self‑servable metrics layer and executive dashboards for GMV, liquidity, funnels, seller/buyer behavior, and ops SLAs.
• Own the event taxonomy and product analytics in Amplitude; design A/B experiments.
• Automation & AI Agents
• Map high‑leverage manual workflows (e.g., listing QA, price suggestions, dispute/CS routing, KYC review, payout reconciliation) and deliver AI agents to replace manual workflows.
• Partner with Product, Ops, Risk, and Finance to prioritize automations by ROI and shipped impact.
• Building cross organizational workflows
• Leadership
• Lead and grow a multidisciplinary team (data engineering, analytics engineering, and automation/ML engineers). Manage vendors and budgets.
• Translate business goals into a clear roadmap with quarterly outcomes.
• Tech You’ll Work With
• Warehouse/Lake: Snowflake; object storage (/S3).
• Full text search databases: Typesense
• Orchestration: Airflow; Data streaming
• Transformations & Quality: dbt; Great Expectations/Soda; data catalog.
• Ingestion: Airbyte/Fivetran plus custom Python (Scrapy/Playwright) with proxy mgmt.
• Analytics: Tableau, Metabase (core BI) and Amplitude (taxonomy, funnels, experiments).
• Infra/Dev: AWS; Terraform/IaC; GitHub Actions; Datadog
• AI/Agents: OpenAI/Anthropic or Vertex AI; MCPs, Agentic Frameworks (Langchain, Pydantic AI) ; Embeddings model, RAGs; evaluation/guardrails frameworks.

ALT

Growth Marketing Manager

Director of Engineering — Data, Automation & Analytics