Performance Creative Copywriter

Alpurial

Performance Creative Copywriter transforming Creative Concepts into convincing advertising scripts for E-Commerce brands. Collaborating closely with Creative Strategists and analyzing performance data.

Posted 7/18/2026full-timeRemote • 🇩🇪 GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in crafting persuasive ad scripts and UGC content tailored for diverse target audiences. Proficient in utilizing performance data to iterate and enhance creative concepts effectively.

Highest-signal resume keywords

UGC Script WritingPersuasive Ad CopywritingAudience AdaptationPerformance Data AnalysisStorytelling

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Ad Script DevelopmentCreative Concept ExecutionCall-To-Action DevelopmentContent IterationPerformance Video Creation

Soft Skills

EmpathyStructured Work ApproachFeedback ImplementationAttention to DetailCreativity

Industry Keywords

Meta AdsTalking-Head AdsStory AdsPerformance MarketingUser-Generated Content

About the role

Key responsibilities & impact

As a Performance Creative Copywriter, you turn finished creative concepts into persuasive ad scripts.
Write UGC scripts for Meta Ads.
Write talking-head ads, story ads, and performance videos.
Develop hooks, storylines, and calls-to-action.
Adapt scripts for different target audiences and brands.
Iterate on successful ads using performance data.
Work closely with Creative Strategists, video editors, and content creators.

Requirements

What you’ll need

You write copy that sounds natural and not like traditional advertising.
You can quickly put yourself in the shoes of different target audiences.
You understand how people make decisions and what emotions drive them.
You can tell stories that capture attention.
You work in a structured way and implement feedback quickly.
You enjoy developing many variants and continuously improving them.

Benefits

Comp & perks

Flexible working hours and an environment where performance matters more than presence.
Training in copywriting, performance marketing, and advertising psychology to support your development.
Flat hierarchies, short decision paths, and real input into marketing.
Attractive compensation, employee discounts on our products, and a motivated team passionate about horses and marketing.