Alpurial

Senior Brand Manager

Alpurial

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Europe

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Job Level

Senior

About the role

  • Conceptualize and design high-converting paid ad creatives (image & video) for social ads, display, and related channels.
  • Produce web, campaign, and newsletter graphics that distill and reinforce our brand identity.
  • Develop and maintain a consistent, performance-driven visual language across all channels.
  • Work closely with the performance marketing team to test, analyze, and optimize creatives based on data.
  • Use modern design and AI tools (e.g., Adobe CC, Canva, Figma, Midjourney, Gemini) to increase efficiency and quality.
  • Optional: Create short motion designs or social videos that bring ads and content to life.

Requirements

  • Several years of experience in e-commerce or performance design, ideally in a D2C environment or at agencies focused on paid creatives.
  • Strong knowledge of sales-psychology-driven design (hooks, visual hierarchy, CTAs, audience understanding).
  • A balance of creativity and strategy — you understand how design impacts behavior and which emotions drive conversions.
  • Confident use of common design tools and an affinity for AI-assisted design workflows.
  • Independent, structured working style with a desire for continuous improvement.
Benefits
  • 100% remote possible or at our office in Neuss — work where you perform best.
  • Creative freedom: your ideas shape the visual appearance of our brand.
  • Short feedback cycles and real sparring with leadership & marketing to learn and grow quickly.
  • Access to modern tools, AI technologies, and training to keep you up to date.
  • Creative team, flat hierarchies, fair compensation, and a growing company with a clear vision.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
paid ad creativesvisual languagemotion designsales-psychology-driven designvisual hierarchycall-to-action (CTA)audience understandingdata analysisoptimization
Soft Skills
creativitystrategic thinkingindependent workingstructured working styledesire for continuous improvement