AlphaGraphics

Content Specialist

AlphaGraphics

full-time

Posted on:

Location Type: Hybrid

Location: Lakewood • Colorado • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $55,000 - $65,000 per year

About the role

  • Develop and implement content strategies to support marketing goals.
  • Write clear and error-free content for a wide variety of marketing needs.
  • Bring your 2+ years of experience in crafting creative copy for multi-channel marketing campaigns to write copy for email campaigns, social media posts, landing pages, blogs, direct mailers, printed marketing collateral, signage, and more.
  • Work with the digital marketing team to identify key search terms and write optimized copy for the website, blog, and other digital channels.
  • Demonstrate your experience in content ideation and research to develop content to support brand awareness, engagement, and trust-building efforts.
  • Collaborate with product and marketing managers to shape the value propositions and descriptions for new products in a compelling, customer-centric format; create copy for product launches and go-to-market campaigns.
  • Utilize your copywriting expertise to write voiceover scripts for videos.
  • Copyedit work delivered by third-party agencies or internal team members, ensuring copy is free of errors and aligns with the brand’s style and voice.
  • Analyze marketing data to provide actionable insights and contribute to strategic planning and recommendations.
  • Occasionally create copy for franchisee marketing materials.
  • Occasionally support other departments with creative copywriting needs.
  • Use your creative background to write in and maintain a consistent brand voice across all channels.
  • Support franchisees by developing training materials on copywriting for marketing.
  • Perform other duties as assigned.

Requirements

  • Must have a bachelor’s degree in marketing, advertising, communications, journalism, English, or a related field.
  • 2+ years of experience in content creation, with a focus on copywriting.
  • Track record of success creating compelling short- and long-form copy for online and offline channels.
  • Experience conducting research to support content development.
  • Advanced understanding of marketing strategies and tactics; ability to clearly explain marketing-related topics to a novice audience.
  • Ability to quickly and accurately translate technical information into engaging content.
  • Ability to support two (up to three) brands simultaneously, adapting voice, tone, and style accordingly for each brand.
  • Exceptional project management skills; ability to work independently, perform multiple assignments, and meet deadlines in a fast-paced environment.
  • Experience working with Google Suite, Microsoft Office Suite, Adobe Creative Suite, and project management tools such as Wrike and Asana is beneficial.
  • Experience writing for SEO is a plus.
Benefits
  • 401(k)
  • 401(k) matching
  • Bonus based on performance
  • Company parties
  • Competitive salary
  • Dental insurance
  • Flexible schedule
  • Free food & snacks
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Parental leave
  • Vision insurance
  • Wellness resources

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
copywritingcontent creationSEO writingcontent ideationcopyeditingmarketing strategiesresearchproject management
Soft skills
creativitycommunicationcollaborationadaptabilitytime managementattention to detail
Certifications
bachelor's degree in marketingbachelor's degree in advertisingbachelor's degree in communicationsbachelor's degree in journalismbachelor's degree in English