Digital Paid Media Manager – Parental Leave Cover

Alpega

Digital Paid Media Manager overseeing paid media execution across multiple channels for Alpega Group. Managing agency partnerships and optimizing campaigns while supporting commercial growth in Europe.

Posted 7/5/2026contractSant Cugat • 🇪🇸 SpainMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Oversee the day-to-day execution of paid media campaigns across Google Ads, Microsoft Advertising, LinkedIn Campaign Manager and Meta Ads Manager.
Ensure campaigns are launched, monitored and optimized in line with agreed objectives, budgets and timelines.
Maintain visibility over campaign performance, spend pacing and delivery across multiple markets and audience segments.
Support campaign execution and bid optimization using tools such as Optimyzr and other platform-native capabilities.
Act as the primary point of contact for external paid media agencies, ensuring strong communication, accountability and delivery against agreed plans.
Translate campaign priorities into clear execution briefs and align agency activity with business objectives.
Partner closely with internal Growth Marketing Managers and other marketing stakeholders to coordinate campaign planning and execution.
Provide regular performance updates, recommendations and risk assessments to the Director of Digital Marketing.
Monitor campaign performance and proactively identify opportunities to improve efficiency, lead quality and results.
Analyze key metrics including CTR, CPC, CPL, MQL volume and conversion performance to guide optimization decisions.
Recommend adjustments to budget allocation, channel mix, targeting strategies and creative assets based on performance data.
Ensure always-on campaigns remain healthy and responsive to changing market conditions across regions.
Track campaign spend and performance against allocated budgets.
Support monthly reporting processes and provide actionable performance insights to marketing stakeholders.
Ensure campaign tracking, attribution and account structures remain aligned with internal reporting standards.
Assist with budget administration, invoicing and procurement activities related to paid media programs.

Requirements

What you’ll need

5+ years of hands-on paid media or performance marketing experience.
Availability to join in August 2026 for a temporary 4-month engagement.
Strong working knowledge of at least three of the following platforms: Google Ads, Microsoft Advertising, LinkedIn Campaign Manager and Meta Ads Manager.
Experience managing external agencies and driving performance through clear goals and accountability.
Strong analytical skills, with the ability to interpret campaign data and translate insights into action.
Proactive and self-sufficient, able to identify challenges and improvement opportunities without extensive guidance.
Excellent organizational skills and the ability to manage multiple campaigns simultaneously.
Strong communication and stakeholder management skills.
Fluent in English.

Benefits

Comp & perks

A competitive compensation package and flexible engagement model (freelance or fixed-term contract).
Hybrid working model with flexibility to balance office and remote work.
An international work environment with colleagues from more than 40 nationalities.
A high-impact role supporting critical demand generation activities across Europe.
Exposure to multiple markets, brands and customer segments within a growing technology business.
The opportunity to collaborate with an experienced marketing organization and contribute directly to commercial growth.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Campaign OptimizationPerformance AnalysisBudget ManagementData InterpretationBid Optimization

Soft Skills

Strong CommunicationOrganizational SkillsProactive Problem SolvingStakeholder Management