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Alpaca

Head of Content, Media

Alpaca

Head of Content & Media building Alpaca’s fintech media brand and AI-first content engine. Leading podcasts, video, editorial franchises, audience growth, and executive thought leadership.

Posted 8/18/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in content marketing and team leadership within high-growth B2B technology or fintech environments, with a strong focus on AI-native content creation and audience development strategies. Proven ability to craft compelling narratives and manage the complete content lifecycle across various media formats.

Highest-signal resume keywords
Content Marketing ExperienceTeam Leadership in B2B TechnologyAI-Native Content Creation ToolsExecutive Thought Leadership DevelopmentData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Content StrategyEditorial JudgmentPodcast ProductionVideo ProgrammingContent DistributionAudience DevelopmentPerformance MeasurementContent GovernanceMarketing AutomationStorytelling
Soft Skills
Clear CommunicationCollaborationAdaptabilityStrategic ThinkingStakeholder Alignment
Tools & Technologies
AI ToolsContent Management SystemsAnalytics PlatformsSocial Media ChannelsEmail Marketing Tools
Industry Keywords
FintechFinancial ServicesB2B TechnologyMultimedia Content ProgramsDeveloper Tools

About the role

Key responsibilities & impact
  • Own the strategy and buildout of Alpaca as a recognized media brand, developing a differentiated editorial voice, recurring programming, and an engaged audience across financial services, investing, technology, and global markets
  • Manage the content team and build Alpaca’s AI-first content operating system and content flywheel
  • Build and own Alpaca’s podcast platform, including editorial direction, format, guest strategy, production, distribution, audience development, and performance
  • Develop podcast and video programming featuring executives, customers, partners, industry leaders, and other influential voices
  • Use original media programming to amplify product news, fundraising announcements, partnerships, customer stories, company milestones, and industry insights
  • Create original editorial franchises and repeatable formats across podcasts, video series, newsletters, interviews, research, events, and social content
  • Own the complete content and media lifecycle from planning and production through publishing, distribution, audience growth, measurement, and optimization
  • Transform company initiatives into content by partnering with Sales, Product, Engineering, Communications, Customer Success, and Executive Leadership
  • Leverage AI and automation for research, transcription, drafting, video clipping, repurposing, translation, publishing, analytics, and workflow automation
  • Build repeatable processes across blog posts, LinkedIn, X, video, podcasts, email newsletters, customer communications, websites, internal communications, presentations, and case studies
  • Own content distribution and audience development across owned, earned, executive, partner, and social channels
  • Craft executive thought leadership strategy and differentiated messaging for founders and senior leadership
  • Establish content governance, editorial standards, production processes, asset-management systems, and performance-reporting methodologies
  • Define and track success across brand reach, audience growth, engagement, content performance, podcast listenership, media influence, and company growth
  • Build and lead a world-class content and media team over time

Requirements

What you’ll need
  • 10+ years of content marketing experience
  • 3+ years leading and building teams in a high-growth B2B technology or fintech environment
  • Outstanding storytelling and editorial judgment across multiple formats and channels
  • Exceptional operating ability and willingness to build the playbook
  • Deep understanding and track record of leveraging AI-native content creation tools and marketing automation
  • Experience developing executive thought leadership and category-defining narratives
  • Data-driven approach focused on business impact and cost efficiency
  • Comfortable collaborating remotely in an ambiguous, fast-moving environment
  • Clear communication skills to articulate strategy, align stakeholder priorities, and listen to feedback
  • Nice to have: experience in fintech, financial services, developer tools, or highly technical industries
  • Nice to have: hands-on experience building podcast-first or multimedia content programs
  • Nice to have: proven success standing up and leading a content team from an early stage
  • Nice to have: familiarity with the developer and investing infrastructure ecosystem

Benefits

Comp & perks
  • Competitive Salary & Stock Options
  • Health Benefits
  • New Hire Home-Office Setup: One-time USD $500
  • Monthly Stipend: USD $150 per month via a Brex Card