AlmapBBDO

Senior Data Analyst

AlmapBBDO

full-time

Posted on:

Location Type: Hybrid

Location: São Paulo • Brazil

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Job Level

Senior

Tech Stack

SQLTableau

About the role

  • Lead complex performance analyses and recommend data-driven improvements.
  • Strong foundation in basic statistics and methodologies for creating reports and conducting data studies.
  • Develop and present strategic reports and insights to clients and internal stakeholders, using storytelling and building presentations in PowerPoint.
  • Implement and configure advanced analytics tools such as Google Analytics and Google Tag Manager.
  • Lead debugging processes for event triggers, pixels, and media tags to ensure accurate data collection.
  • Mentor junior analysts, promoting team development and actively reviewing and improving materials produced by these roles.
  • Analyze media, website, and CRM data.
  • Produce proactive reporting to optimize media campaigns.
  • Liaise with various internal and external teams to map processes and enable 360-degree measurement of campaigns.

Requirements

  • Bachelor’s degree in Statistics, Mathematics, Engineering, Physics, or related fields.
  • Proven experience in data analysis and digital marketing tools.
  • Proficiency with tools such as Google Analytics, Excel, SQL, Power BI, or Tableau.
  • Strong leadership and communication skills.
  • Understanding of marketing concepts such as customer journey, conversion funnel, attribution, and taxonomy.
  • Nice to have: knowledge of Agile methodology; familiarity with on- and off-channel media metrics, acquisition metrics, and business metrics.
  • Advanced to fluent English (essential for leading projects, presenting strategic insights, and communicating effectively with global teams).
  • Official Google Skillshop certifications: GA4, DV360 (Display & Video 360), Campaign Manager, Google Ads Measurement.
Benefits
  • Diverse and inclusive environment
  • Continuous learning and development
  • Opportunity to work at a globally recognized company
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisstatisticsreportingdata studiesSQLExcelPower BITableauGoogle AnalyticsGoogle Tag Manager
Soft Skills
leadershipcommunicationmentoringteam developmentstorytellingpresentation skillscollaborationprocess mappingproactive reportinganalytical thinking
Certifications
Bachelor’s degreeGA4DV360Campaign ManagerGoogle Ads Measurement