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Digital Experience, Web Strategy Manager
Allegro MicroSystemsWeb Manager overseeing technical direction of allegromicro.com. Collaborating with teams to enhance user experience and ensure site performance for B2B tech.
Tech Stack
Tools & technologiesSitecore
About the role
Key responsibilities & impact- Lead the technical direction and growth of allegromicro.com.
- Partner with our Customer Engagement team to ensure the site and customer portal are easy to use and technically sound.
- Manage our global web presence, including the governance and optimization of automated, AI-driven translation services.
- Use data and visitor behavior to make the site easier to navigate and build a self-service roadmap.
- Design and lead A/B testing programs to optimize conversion paths.
- Manage the website’s 'to-do' list and serve as the main point of contact for our external web developers and agencies.
Requirements
What you’ll need- 5–8 years of experience in web management, digital operations, or web project management, specifically within a B2B technology or semiconductor environment.
- Bachelor’s degree in Marketing, Computer Science, Communications, or a related field.
- Deep experience managing enterprise Content Management Systems (Sitecore preferred).
- Strong working knowledge of HTML, CSS, and web architecture, with the ability to translate marketing requirements into clear technical requirements for development teams.
- A clear understanding of how LLMs and Generative AI are changing the B2B buyer journey.
- Proven ability to manage complex digital projects and external agencies using tools like Jira.
- Proficiency in Google Analytics 4 (GA4) and HubSpot.
Benefits
Comp & perks- Health insurance
- 401(k)
- Paid time off
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
HTMLCSSContent Management SystemsA/B testingdata analysisweb architectureAI-driven translation servicesGenerative AIdigital project managementB2B technology
Soft Skills
leadershipcommunicationcollaborationproblem-solvingorganizational skillscustomer engagementtechnical directionproject management
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Computer ScienceBachelor’s degree in Communications