Digital Marketing Manager

Allegion

Digital Marketing Manager leading multi-channel campaigns for Allegion, a global security and safety company. Managing digital projects, analytics, content strategy, and cross-functional marketing execution.

Posted 9/3/2026full-timeRemote • 🇺🇸 United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading digital marketing campaigns, utilizing project management tools like Adobe Workfront, and executing content strategies across multiple channels. Strong analytical skills to monitor performance metrics and optimize marketing efforts for business growth.

Highest-signal resume keywords

Digital Marketing Campaign ManagementAdobe Workfront ProficiencyContent Strategy DevelopmentSEO Best Practices KnowledgeProject Management Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingContent StrategyProject ManagementMarket AnalysisKPI TrackingEmail MarketingSocial Media ManagementData AnalysisStorytelling TechniquesValue Proposition Development

Soft Skills

Excellent Verbal CommunicationCreative ThinkingProblem-Solving SkillsInfluential LeadershipAttention to Detail

Tools & Technologies

Adobe WorkfrontAdobe Creative SuiteAnalytics ToolsEmail Marketing PlatformsSocial Media Tools

Industry Keywords

Digital MarketingContent MarketingLead NurturingBrand GuidelinesMulti-Step DistributionIndirect Channel Sales

About the role

Key responsibilities & impact

Lead end-to-end project management of digital marketing campaigns across email, web, and social
Own governance and usage of Adobe Workfront or similar project management tools across the digital marketing team
Coordinate digital projects and campaigns for timely execution and adherence to brand guidelines
Serve as central coordinator between creative, brand, and channel teams
Collaborate on social media accounts and email nurture programs, including content scheduling and community engagement
Monitor, analyze, and report on digital and content marketing performance
Use analytics insights to refine strategies and optimize campaigns
Track KPIs and demonstrate marketing’s impact on business growth
Partner with marketing and sales teams to coordinate content, tools, and campaigns that nurture leads and support revenue goals
Work with brand teams to highlight Allegion and its family of brands’ innovations and value propositions
Provide guidance to colleagues and partners to ensure high-quality deliverables and organizational alignment
Develop strategic presentations using storytelling techniques and present to leadership
Work closely with the Director of Digital Marketing

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, or a related field
8+ years of marketing and/or program management experience
Proven ability to develop and execute content strategy across channels with measurable results
Experience launching content strategies across digital channels with documented metrics
Strong knowledge of Adobe Workfront and similar project management platforms
Excellent verbal, writing, and storytelling skills
Solid marketing competencies, including business and market analysis and value proposition development
Ability to work independently on complex projects and collaborate across functions
Demonstrated influential leadership and change management capabilities
Knowledge of SEO best practices and keyword research
Familiarity with Adobe Creative Suite
Strong external representation skills and ability to build strategic alliances
Understanding of multi-step distribution and indirect channel sales
Excellent attention to detail and project management skills
Ability to manage multiple priorities in a fast-paced, changing environment
Creative thinking, data-driven mindset, and problem-solving skills
Ability to travel up to 10%
Must be legally authorized to be employed in the United States
Company does not intend to provide employment visa sponsorship

Benefits

Comp & perks

Health, dental and vision insurance coverage
Unlimited Paid Time Off
401K plan with a 6% company match and no vesting period
Health Savings Accounts
Flexible Spending Accounts for healthcare and dependent daycare expenses
Disability Insurance with company-paid short-term and long-term coverage
Life Insurance with optional supplemental coverage
Tuition Reimbursement
Voluntary Wellness Program with monetary rewards
Employee Discounts through Perks at Work
Community involvement and opportunities to give back
CliftonStrengths assessment and coaching
Professional development investment
Work-life balance
Diverse and inclusive workplace
Disability accommodations