Senior Director of Marketing
Alignable
full-time
Posted on:
Location Type: Remote
Location: Remote • Massachusetts • 🇺🇸 United States
Visit company websiteSalary
💰 $170,000 - $200,000 per year
Job Level
Senior
About the role
- Design and operate the end-to-end system that moves members through:
- - Acquisition → Activation → Value Realization → Retention → Expansion → Advocacy
- - Trial → Paid Conversion → Multi-Product Adoption → Long-Term Network ROI
- Build lifecycle strategy across product, email, in-app, AI, and community touchpoints
- Own conversion optimization from free to paid, and from paid to higher tiers
- Define retention strategy driven by real business outcomes—not vanity metrics
- Direct the evolution of AI agent workflows, prompts, and behavioral design
- Turn conversation data into monetization, retention, and expansion leverage
- Build AI-driven onboarding, activation, and habit-formation systems
- Define how AI becomes a core revenue and retention engine, not a novelty feature
- Own the KPI framework across acquisition, activation, retention, LTV, and monetization
Requirements
- 8–15 years of experience across growth, lifecycle, product marketing, or revenue marketing
- Track record of operating inside high-growth SaaS or marketplace environments
- Experience building and owning a growth system—not just executing within one
- Proven ability to lead and develop high-performing teams
- AI-native: comfortable designing with LLMs, agents, automation, and intelligent workflows
- Systems thinker who sees feedback loops and compounding advantage
- Strong writer with clarity, persuasion, and economic precision
- Fluent moving between strategy and execution, brand and performance, product and marketing
- Visible bias toward action, ownership, and accountability
- Founder, early-stage, or zero-to-one experience preferred
- A desire for real leverage and impact, not just a bigger team
Benefits
- Competitive salary with meaningful equity (you have ownership stake in our success)
- Unlimited vacation
- Comprehensive health benefits
- Paid parental leave
- Flexible remote/hybrid working model
- Professional development reimbursement
- $500 new hire home office setup
- 401(k) program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
growth marketinglifecycle marketingproduct marketingrevenue marketingconversion optimizationAI-driven onboardingbehavioral designKPI frameworkmonetization strategiesSaaS environments
Soft skills
leadershipteam developmentstrategic thinkingcommunicationpersuasionaccountabilityownershipaction-orientedclarity in writingsystems thinking