Senior Director, Growth & Renewal Marketing

Alight Solutions

Senior Director leading growth marketing strategies across Business Lines at Alight. Driving enterprise-level growth through performance marketing and data-driven initiatives.

Posted 5/30/2026full-timeRemote • Illinois • 🇺🇸 United StatesSenior💰 $225,000 - $250,000 per yearWebsite

About the role

Key responsibilities & impact

Own and govern the enterprise growth marketing investment portfolio, including allocation, optimization, and reallocation of spend across business areas to maximize enterprise growth and ROI
Set and enforce growth and retention strategy across business units, including defining priorities and standardizing approaches
Drive annual marketing-attributed revenue (projected) through integrated reputation, demand generation, conversion, and retention strategies across all audiences
Serve as the decision authority for cross-business growth initiatives, resolving tradeoffs and aligning investments to enterprise priorities
Lead the development and execution of integrated, omni-channel, data-driven go-to-market strategies across Health, Wealth and Leave segments inclusive of live and virtual events
Own and continuously optimize the end-to-end audience lifecycle, from awareness and demand generation through engagement, conversion, retention, and loyalty
Support marketing modernization, advancing data-driven, digital-first, and AI-enabled capabilities
Refine and scale a best-in-class demand generation engine and own the performance marketing operating-establishing skill maturity, scalable processes, global capabilities, and measurable performance systems
Validate and refine marketing performance standards, including planning models, ROI thresholds, and KPIs tied to revenue, retention, and IOI
Lead and expand a globally aligned marketing operating model, including development and scaling of global teams and capabilities
Act as a strategic advisor to senior executives, shaping enterprise growth strategies and ensuring marketing is positioned as a core driver of business value
Drive innovation and continuous improvement to accelerate growth and efficiency
Execute and improve enterprise workforce strategy, including attracting, retaining, and deploying top talent aligned to business priorities

Requirements

What you’ll need

Bachelor's degree or equivalent experience
15+ years of proven success as a data-centric, digital-first, performance marketing leader driving measurable business outcomes
Demonstrated ability to own and drive enterprise-level growth strategies tied directly to financial performance
Proven experience managing large-scale marketing investments with accountability for ROI and business impact
Deep expertise in modern marketing platforms from Marketing Automation (Marketo, Adobe) to ABM (6sense, Demandbase) and advertising (Google / YouTube, Meta, LinkedIn, programmatic)
Solid track record of building and scaling B2B and B2B2C demand generation engines and enterprise marketing capabilities
Demonstrated ability to operate with decision authority in complex, matrixed organizations, aligning multiple stakeholders to enterprise outcomes
Proven ability to partner across sales, product, finance, and technology functions to deliver integrated growth strategies
Demonstrated ability to lead through ambiguity, drive transformation, and deliver results in complex environments
Exceptional leadership capability with experience building, developing, and retaining high-performing teams
Superior communication, executive presence, and influencing skills

Benefits

Comp & perks

health, dental and vision coverages starting Day One
wellbeing programs
retirement plans with contribution matching
generous time off
parental leave
continuing education
career growth opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

data-driven marketingperformance marketingdemand generationmarketing automationABMROI analysismarketing performance standardsaudience lifecycle managementdigital-first strategiesAI-enabled capabilities

Soft Skills

leadershipstrategic advisingcommunicationinfluencingcollaborationdecision-makingtransformation managementproblem-solvingteam developmentstakeholder alignment

Certifications

Bachelor's degree