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Marketing Content Specialist – Copywriter
Alfa LavalMarketing Content Specialist focusing on copywriting and campaign support for Alfa Laval, with a creative approach to storytelling and marketing communication.
About the role
Key responsibilities & impact- Create engaging and high-quality written marketing content and copy across external channels (web, campaigns, social media, newsletters and presentations)
- Create internal content (SharePoint)
- Adapt tone of voice to fit different audiences, products, and markets
- Support the development of clear, compelling messaging for Portfolio Units (PUs)
- Maintain and update content calendars to ensure alignment across communication activities
- Support planning and execution of marketing campaigns for Portfolio Units
- Collaborate with stakeholders across divisions to deliver consistent and effective campaigns
- Assist with campaign materials, content assets, coordination and campaign tracking
- Act as a marketing support function to assigned Portfolio Units (PUs)
- Help translate technical or product-focused content into engaging marketing communication
- Ensure alignment with overall brand and communication guidelines
- Support day-to-day marketing operations, including content updates, coordination, and documentation
- Assist in managing marketing materials, templates and handling internal systems
- Assist Portfolio Unit President with various administrative and coordination support
Requirements
What you’ll need- Early in your career with a degree in Marketing, Communication, or similar
- Strong writing skills with a passion for copywriting and storytelling
- Able to translate technical and product-focused information into customer-focused B2B communication
- Detail-oriented, structured, and eager to learn
- A team player who enjoys working cross-functionally
- Interest in technical or industrial products is a plus
Benefits
Comp & perks- Collaborative and international marketing environment
- Hands-on experience across content, campaigns, and product marketing
- Opportunity to grow within marketing
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Written Marketing ContentContent Calendar ManagementTechnical TranslationCampaign TrackingContent Asset Coordination
Soft Skills
Detail-OrientedTeam PlayerEager to LearnStructured Approach