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Associate Campaign Manager
Aleph Group, IncAssociate Campaign Manager supporting the Connect Media team at Aleph Holding in Bangkok. Driving Campaign Management and Publisher oversight across the APAC region.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in mobile app performance advertising and ad operations, with a strong focus on managing publisher relationships and ensuring traffic quality across APAC markets. Proficient in data analysis, campaign optimization, and fraud detection, while maintaining high operational standards in billing and reconciliation.
Highest-signal resume keywords
Mobile App Performance AdvertisingPublisher Relationship ManagementFraud Detection ToolsData Analysis and InsightsCampaign Optimization
ATS Keywords
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Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Mobile Measurement PlatformsDSP ExperienceSQLExcelGoogle Sheets
Soft Skills
Excellent Communication SkillsHigh Attention to DetailCommercial AcumenAbility to Manage Multiple Priorities
Tools & Technologies
AppsFlyerAdjustKochavaCRM Tools
Industry Keywords
APAC MarketTraffic QualityBilling ReconciliationPerformance AdvertisingProgrammatic Media
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Own end-to-end campaign setup, launch, optimization, troubleshooting, and delivery across multiple APAC markets and channels.
- Daily monitoring of pacing, spend, delivery, conversions, and DSP performance; proactively troubleshoot tracking issues and launch new campaigns with speed and precision.
- Lead weekly performance reviews and publisher-level pacing assessments, identifying optimizations levers and acting on them swiftly.
- Drive monthly budget allocation reviews and contribute to broader media strategy for key accounts.
- Manage publisher relationships across APAC, with accountability for quality assurance, onboarding, optimizations, and traffic control.
- Monitor publisher performance daily - investigate underperforming traffic, respond to publisher inquiries, maintain CRM and fraud report updates.
- Conduct weekly publisher performance reviews and lead optimization discussions; oversee new publisher onboarding and traffic quality analysis.
- Support Client Partners with performance insights, campaign troubleshooting, and strategic recommendations.
- Respond daily to client inquiries, provide campaign status updates, and investigate performance concerns.
- Participate in weekly performance calls with clients; prepare and deliver recommendations and custom strategy outputs as requested.
- Monitor and identify fraudulent activity, suspicious publishers, and traffic quality risks across the APAC portfolio.
- Review fraud dashboards daily; investigate blocked traffic, rejected installs, and suspicious activity patterns.
- Lead weekly publisher quality reviews and fraud trend analyses; generate and communicate optimization recommendations.
- Support billing reconciliation and validation processes for APAC publisher activity.
- Submit publisher invoices to the finance team on a weekly basis; proactively communicate on pending payments.
- Provide monthly billing validation to all publishers, ensuring accuracy and timely resolution of discrepancies.
- Support Client Partners and Management with campaign planning, proposals, inventory forecasting, and commercial requests.
- Respond to rate card requests, provide inventory availability assessments, estimate campaign volume and KPI feasibility.
- Support proposal development; deliver historical benchmark data and market insights to inform client strategy.
Requirements
What you’ll need- 5+ years in mobile app performance advertising, ad operations, or programmatic media ideally within a DSP, ad network, or publisher-side environment.
- Demonstrated experience managing publisher relationships and traffic quality in the APAC market.
- Hands-on experience with mobile measurement platforms (e.g. AppsFlyer, Adjust, Kochava) and DSPs.
- Prior exposure to fraud detection tools and traffic quality frameworks.
- Strong analytical mindset - comfortable working with large datasets and translating data into actionable insights.
- Excellent communication skills; able to present complex performance narratives clearly to clients and senior stakeholders.
- High attention to detail and operational rigour, particularly in billing and reconciliation workflows.
- Commercial acumen - able to support proposal development and provide market benchmarking.
- Ability to manage multiple priorities simultaneously in a fast-paced, cross-market environment.
- Experience working across multiple APAC markets especially SEA.
- Familiarity with CRM tools and publisher onboarding workflows.
- Proficiency in Excel/Google Sheets for reporting; SQL or BI tool experience a plus.
- Fluency in English required; additional APAC language skills advantageous.
Benefits
Comp & perks- We care about your individuality by giving you freedom to grow and create within the company, regardless of your position
- Learn from the best: Our state of the art workshops guarantee the latest insights into digital advertising
- Be part of a company with a truly global footprint, working with leading brands, platforms, and publishers across 90+ markets.
- We foster a dynamic environment where creativity, collaboration, and bold ideas are encouraged and celebrated.
- Join a diverse, multicultural team that values and embraces different perspectives, experiences, and talents.
- At Aleph, your work directly contributes to connecting brands and consumers in meaningful ways, shaping the future of digital advertising.